How To Stay One Step Ahead of the Google Dance
It's taken you 6-months of hard work, constant changes, reading every shred of information on search engine optimization strategy not to mention thousands of dollars trying out web optimization tools and services.
Finally, you have a page rank of 5, you are listed in the top 10 on your major keywords, and you are seeing the benefit - some decent traffic from Google and other search engines.
Then, as quickly as your search engine optimization strategy begines working, it suddenly, and without notice, disappears!
You frantically look for evidence of dropped links, pages not working, it HAS to be something you've done!
Well, the truth is, it may not have been anything you did - turns out Google updates their algorithms every few months in an attempt to improve it's search engine optimization strategy.
In fact, Google has shown that they are not afraid to make major changes impacting tens of thousands of sites, businesses and corresponding sales and profits.
Even more concerning, everything points to the fact they will continue to make changes.
So what can you do to protect your search engine optimization strategy and the resulting traffic critical to the success of your online marketing?
There are some things you can do.
1. BUILD CONTENT WITH REAL, RELEVANT VALUE
Do you develop content just for search engines or just for your visitors and customers?
The answer is both.
Truth is, your customers search for information based on keywords. Use tools like Wordtracker (http://www.highertrustmarketing.com/part/wordtracker) to find those keywords.
Plan your articles around answering questions associated with each keyword. Over time, you will build highly relevant content that will be irrisistable to the search engines - no matter how they change them.
2. LINK FOR QUALITY, NOT QUANTITY
One single link with a Pagerank (Google's term for ranking sites) of 5 is worth 10 or more sites with a Pagerank of 3.
In addtion, as an important part of your search engine optimization strategy, make sure your links include a brief description (a URL only inbound link may be ignored), includes important keyword and appears on a relevant partner site.
Avoid FFA's and most link farms, they may actually do you more harm than good.
3. AVOID KNOWN MISTAKES
Common mistakes people make with their search engine optimization strategy are:
4. USE GOOGLE ADS
While still unproven, it certainly has been found by many in the search engine watch community that sites who use Google Adwords or Google Adsense tend to appear higher in listings.
5. VARY YOUR TRAFFIC GENERATION TECHNIQUES
Too many people rely on Google traffic for 99% of their traffic. It's true, search engine traffic is the most economical way to advertise online, but there are many other ways to vary your traffic generation strategy.
Add these traffic generation techniques to your search engine optimization strategy:
Yes - you need to dance with Google. By following these techniques, you can actually lead your traffic generation strategy rather than follow the Google dance.
About The Author
Discover how to create your own best-selling eBooks, Special reports or books to sell online ...AND keep 100% of the profits. Limited time complimentary access to 7-Part Minicourse will get you started quickly and easily. Visit: http://www.highertrustmarketing.com/
SEO myths busted by an ex-Googler Search Engine Land
SEO Is Everyone’s Responsibility: 5 Tips to Get Non-SEOs Bought Into SEO Search Engine Journal
Elevating Women in SEO: The Industry Still Has a Long Way to Go Search Engine Journal
The Future of SEO: What SEO & Marketing Pros Need to Understand Search Engine Journal
SEO Keyword Research: 13 of the Biggest Mistakes You MUST Avoid Search Engine Journal
A framework for SEO success with structured data Search Engine Land
Here’s Why Inclusive Web Design with SEO Wins 2020 Search Engine Journal
Here’s how to leverage long-tail keywords for your SEO Search Engine Land
Ongoing Education: Your Secret to SEO Success Search Engine Journal
SEM vs. SEO vs. PPC Defined: What’s the Difference? Search Engine Journal
Real-Time Insight & Real-Time Action in SEO: How Automation Bridges the Gap Search Engine Journal
A 50-Point Audit for Getting Started with Local SEO Search Engine Journal
Google’s Baby Algorithms: How to Think About Them for SEO Search Engine Journal
What is SEO? businessjournaldaily.com
Google Launches New, Animated Video Series About SEO for Beginners Search Engine Journal
How to find your ideal SEO agency Search Engine Land
Google’s John Mueller Speaks on SEO for Dark Mode Websites Search Engine Journal
Let's Untangle the Knotty Mystery of SEO Radio World
Trend-Watcher: 6 New Ways to Do SEO in 2020 Business 2 Community
SEO best practices support ADA compliance for digital accessibility Search Engine Land
How UX Complements SEO to Improve Conversion Strategy Business 2 Community
5 SEO Tips to Optimize Your Next Blog Post Business 2 Community
Three Off-Site Tactics That Seriously Boost SEO Traffic MarketingProfs.com
TF-IDF: Can It Really Help Your SEO? Search Engine Journal
The Lowdown on SEO This Year (infographic) Digital Information World
GoodFirms Unlocks the Most Trustworthy Digital Marketing and SEO Companies for November 2019 - PRNewswire
GoodFirms Unlocks the Most Trustworthy Digital Marketing and SEO Companies for November 2019 PRNewswire
5 Free Keyword Research Tools for SEO & PPC JumpFly PPC Advertising News
Why the University of Arizona changed its abbreviation for SEO Search Engine Land
Video: Eric Enge on Google advice vs. real-world SEO experience Search Engine Land
Redefining SEO in the Age of Digital Transformation Destination CRM
For SEO, How Fast Is Fast Enough? Practical Ecommerce
Tesla Solar: Is Google SEO the Only Issue? Market Realist
Screaming Frog releases SEO Spider version 12.0 Search Engine Land
Benchmarking Beyond SEO: What Competitors' Website Traffic Can Reveal Search Engine Journal
University of Arizona switches from UA to UArizona for SEO The Associated Press
SEO: Google's BERT Update Helps Ecommerce Product Pages Practical Ecommerce
The psychology of SEO on Brains Byte Back The Sociable
11 Tools to Use for Your YouTube SEO Business 2 Community
Learn How to Make Search Engine Optimization (SEO) Work for You USGlass Metal & Glazing
How to Boost SEO for Coworking Spaces Commercial Property Executive
Recovery From November 2019 Google Update Search Engine Journal
Why Discoverability Needs to Be an SEO Focus with Garrett Mehrguth [PODCAST] - Search Engine Journal
Why Discoverability Needs to Be an SEO Focus with Garrett Mehrguth [PODCAST] Search Engine Journal
Barry Schwartz on Covering SEO News, Productivity & How to Grow a Business [PODCAST] - Search Engine Journal
Barry Schwartz on Covering SEO News, Productivity & How to Grow a Business [PODCAST] Search Engine Journal
Travel SEO: 8 Ways to Build Links & Get Press as a Travel Brand Search Engine Journal
An Introduction to Python for Technical SEO Search Engine Journal
How to find cheap & affordable SEO services Business MattersBusiness Matters
Scorecard: The New SEO Tool To Help Your Business Get Noticed Women Love Tech
Could Blogging Boost Your Ecommerce SEO? Practical Ecommerce
Jeopardy: SEO Is Short For Search Engine Roundtable
Pro Rank Tracker Launches Lite Tool Rankitor, with Plans Starting at $5 Search Engine Journal
Voice Search SEO: How To (Step-by-Step Guide) Business 2 Community
5 DIY SEO Tips That Your Small Business Needs Business.com
5 SEO suggestions to market your food truck | Commentary Food Truck Operator
SEO budgets fall as marketers want clearer guidelines Netimperative
How Google's BERT SEO Update Will Impact Content and Search PR News - For Smart Communicators
Google BERT Update – What it Means Search Engine Journal
SEO Agency In Phoenix Expands Their Services StreetInsider.com
SEO from Expired Domains - DNW Podcast #258 Domain Name Wire
The Truth About Multiple H1 Tags and SEO Business 2 Community
Struggling with ROI on SEO? Here are five steps to better returns Marketing magazine Australia
How to Write SEO-Friendly Content in 2020 - VENTS Magazine
10 Best SEO Podcasts to Master the Art of SEO 99Signals - Tech News, Tech Hacks, & More
Is SEO really beneficial for smaller businesses? Business MattersBusiness Matters
SEO Specialist job with Creative Circle | 406576 mediabistro.com
5 Reasons Your Business Needs to Invest in SEO in 2020 Promotion World
Basics of Search Engine Optimization | Calendar Rutland Herald
Creative & SEO Copywriter, Penguin General - London The Bookseller
Writing articles for good SEO Market Business News
SEO Analyst job with Creative Circle | 406533 mediabistro.com
Get the mega SEO and digital marketing bundle for 97% off Android Authority
HigherVisibility Launches Free SEO Tool to Grade the CTR Effectiveness of Title Tags - Yahoo Finance
Improve Search Engine Rankings - The Real Deal!
Ok, here's the deal, follow these steps and shoot me if your rankings doesn't improve. I know that there's been so many articles on how to improve your search engine rankings but most of them are either incomplete or untrue.
SEOs Relationship With Website Architecture
SEO's Relationship With Website ArchitectureSearch engine optimization for today's search engine robots requires that sites be well-designed and easy-to-navigate. To a great degree, organic search engine optimization is simply an extension of best practices in web page design.
Analyzing Googles Backlinks Is Close To Worthless
Search Engine Keywords - What Do People Search For?
Do you ever wonder how people search for things on the Internet? What if you knew exactly what words they typed when using a search engine? If you're marketing a product or service it's extremely insightful to know what are the most popular search terms relating to whatever you're marketing.The Overture CompanyOverture.
How To Soar In Your Search Engine Marketing, In The Post Google Era Part 2
'Are Google's Days in the Dominant Position in Search Technology Numbered?'In an aggressive attempt to get SEO under control, perhaps for its new IPO, Google is evolving into a less relevant search engine losing market share to Yahoo! Furthermore, on the horizon is Microsoft's launch into the search business, which will integrate search some how into the Find feature of your operating system (it is the system used to find files in Windows). It other words, with the new Windows you will be able to search files on your computer and also the Internet.
Maximize Your Search Engine Traffic - 13 Ways to Pull in More Visitors From the Search Engines
Maximizing traffic from the search engines to your web site is not a difficult task but it does require you to think ahead and plan your Search engine optimization strategy carefully. If you have not yet built your web site and are still in the initial planning stages then you may have an easier time of it.
The Benefits of Organic SEO (Search Engine Optimization)
If you're going to sell any type of product or service online, you're eventually going to have to optimize your Web site for the Search Engines, in order to boost traffic and sales.Many years ago, it was quite easy to draw effective traffic, as a good content-driven site, with good products, was enough to get a Web site ranked highly in the Search Engines.
SEO: The Good, The Bad And The Ugly
I seem to have created quite a stir, on a particular SEO forum recently. In fact, rumor has it, at one point, my article, "Google's Trap, DMOZ's Nap, And Yahoo!'s Crap" was the hottest topic discussed on this particular forum.
A Naive Mistake Cost Me My Google Rankings
Little do you know but you too could be making mistakes with your website that are costing you your search engine rankings.Goggle and the other search engines are constantly changing their algorithms to keep pace of search engine spammers.
SEO Trade Secrets - 8 Great Tools for Search Engine Optimization
About 80% of website traffic comes through search engines. And research shows, if you're not on the first 2 pages, most people won't find you.
META Tags Explained and How To Use Them For Ranking
The META tags are used to provide extra information about a web page. There was once a time where a good search engine ranking could be achieved by simply changing the value of the META tags.
SEO #2: On-page Optimization
Yesterday you should have read the first course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #2 and study on-page optimization.
Effective Search Engine Use
The Internet is a wonderful place full of resources that can be really helpful for us.The best way for finding information is through a virtual search engine.
How To Stay One Step Ahead of the Google Dance
It's taken you 6-months of hard work, constant changes, reading every shred of information on search engine optimization strategy not to mention thousands of dollars trying out web optimization tools and services.Finally, you have a page rank of 5, you are listed in the top 10 on your major keywords, and you are seeing the benefit - some decent traffic from Google and other search engines.
Finding The Best Search Engine
With Billions of pages on the internet how do you find exactly what is that you are looking for? Chances are you have stumbled across different search engines, and maybe even used and tried out a few of them.Aside from look and feel which search engine really is the best? It used to be that Google's search results were far superior to any other search engine on the internet.
Do You Have a Bad SEO Company, or Are You Just a Bad Client?
I admit it, our SEO services are pretty bad.Speaking of bad, the Beatles couldn't sing a tune, John Grisham has never written a decent novel, Dell makes crappy computer's, TiVo's and iPods suck, the Lord of the Rings movies lacked imagination and video killed the radio star.
See How The New Kicked Up Google Sitemap Can Get You Indexed Faster and Ranked Higher!
Does Creating a Google Site Map and Telling Google About it get your Work at Home Business Web Page Indexed Faster? Google Visited My Home Based Business Web Page the Same Day I Uploaded my Site Map. It stands to reason anything you can do make it easier for Google to Index your Work at Home Business Online Business get a Google Ranking.
Five and a Half Ways to Amp Up Your Search Engine Optimization
Statistics show that 85% of pages visited on the Internet come from people who have gotten there from a search engine. Statistically, people look first at the top of the first page of the regular search results, then the bottom, and then they go to the sponsored listings.
Search Engine Saturation Tool - A Must Have SEO Tool
Search Engines have become the soul of the Internet. They provide a means of aggregating, correlating, indexing and categorizing the vast amounts of content in the wild world of Internet.
Complete Web-Site Optimization For Search Engines (Part 1)
SEO or search engine optimization strategy now becomes widely popular among online business operators. Nothing strange about it as it allows to substantially increase your gross income, as a result of growing traffic or visitors flow.
|home | site map|