| |
| |
|
SEO Information |
|
|
|
Choosing your Meta-Keywords
IntroductionThis article assumes you already know what a 'meta-tag keyword' is and know a little about their importance to search engines. In this article I will attempt to explain the art of choosing the most appropriate and best performing keywords for your web pages. As you should already know keywords contained within your websites' meta tags are extremely important in allowing search engines to determine the content of your web pages. In order to make sure that these keywords are bringing your site up within Search Engine Results Pages (SERPS) and driving visitors to your site, the most important factors in determining your keywords are:
RelevanceAll your keywords should ALWAYS be relevant to the content within the page they describe. Adding keywords to your site just because they are commonly searched for words is not recommended. Not only will it frustrate visitors who are looking for other information, but it may well get your site black-listed from search engine rankings. Highly relevant keywords will attract visitors who are actually interested in the products and services your website offers. At the end of the day, it is better to attract fewer visitors who actually have an interest in your website than it is to attract more visitors who leave immediately. Choosing Keywords people search forAlthough your keywords should all be relevant, sometimes it is best not to be too specific. For example, I once discovered a new fossil (honest!), it was new to science so I named it, wrote a paper on it and had it published. I didn't ever build a web page dedicated to it, but if I had the most used keyword and most relevant word would have been the fossils name (Trypanites fosteryeomani). You might therefore think that it would be sensible to use this as one of my most important keywords? However, that would (at least to start with) have been wrong. No one else has ever heard of this fossil, so it is very unlikely that anyone would ever type its name into a search engine. And sure enough, a quick check shows that during Dec 2004 there wasn't a single search for this term within a particular, popular search engine. I would therefore need to be more generic with my choice of keywords. The fossil itself was a trace fossil of a worm from the Jurassic, so keywords/phrases such as 'fossil', 'trace fossil' or 'worm trace fossil' may be more successful. There are several tools available that allow you to check the number of times a particular word or phrase has been searched for. It is important to choose keywords that are regularly searched for and these tools can help in this decision. It is also worth including common mis-spellings of your most relevant keywords as your competitors may not have thought of this when choosing their keywords. Choosing keywords without too much competitionThe section above may lead you to believe that choosing very generic keywords is your best bet as they are often searched for. However, if you get too generic in your choice of keywords then you will be competing with many more websites for the top spots in the SERPS. If we go back to our fossil example we can see what I mean. A quick search in Google brings up the following numbers of results:
As you would expect, the more generic we get, the more results we get. It can be seen then that choosing the best keywords is a matter of balancing the number of times the keywords are searched for against the number of other sites competing for rankings with those keywords. The best keywords will be those that are searched for often but have few competing sites (assuming the keywords are relevant to your content). I find that it is best to have a balance between the generic and specific keywords relating to your web page and using key-phrases is a useful way of achieving this. In this way the entire key-phrase can be specific to your particular page, but the individual words within it are fairly generic. e.g. Affordable Website Design Wales (4 generic keywords to create a specific key-phrase) To Summarise, choosing keywords is an essential part of producing a successful website. Your keywords need to be highly relevant to the content of your page and specific enough to reduce competition. They also need to contain some generic keywords that are often searched for. As always, the single most important factor is relevancy and good content to go with the keywords. Alan Cole runs Pixelwave Design, a one-person web design studio. His aim is to provide cost effective website design production and maintenance by offering professional web solutions that stand out from the crowd. Pixelwave Design specialise in accessible, conformable search engine friendly websites.
MORE RESOURCES: 7 Basic SEO Best Practices You Can Learn from Huge Travel Brands Search Engine Journal Let's look at the huge travel websites dominating the SERPs today and learn which SEO best practices they're implementing in order to succeed. 7 Things SEO Tools Can’t Tell You Search Engine Journal SEO tools save us time and provide valuable insights. However, there are seven specific things that SEO tools can't tell us. 6-step SEO Indexation Audit for Ecommerce Practical Ecommerce Search engines need to index your site before it can rank. But it's not always obvious if the correct pages are indexed. *Content* that should be indexed may not ... Google SEO Tips: 8 Steps to Optimize Your Google My Business Listing [Infographic] Social Media Today Are you looking for ways to improve your presence on Google? Want to increase the chances of your business listing found by online searchers? Google My ... Why White Hat SEO is No Longer a Thing Search Engine Journal Some in the SEO industry promote themselves as white hat. It means they are ethical. Those same SEOs posit that black hat SEOs are the bad guys. Turns out ... Google Suggests That The Average Googler Isn't Interested In SEO Search Engine Roundtable How can anyone not be interested in SEO or how Google search ranks pages? Especially, how can someone working at Google, a company that ranks web ... How SEO Professionals Can Thrive in a Slow Economy Search Engine Journal SEO professionals can not only survive but also thrive during a slow economy. Here are four ways you can prepare for an economic downturn. Use 'Barnacle SEO' to Drive Traffic without Ranking Practical Ecommerce Using so-called "barnacle SEO" tactics, an ecommerce business may be able to put its products and its brand in front of many potential customers without ... Are other teams unwittingly killing your SEO (and revenue)? MarTech Today When executives make SEO a priority for their brands, they make room in the budget, start talking to agencies or even begin hiring in-house staff, but all too often ... Why (& How) Topic Clusters Are Your Most Powerful SEO Weapon Search Engine Journal Find out how topic clusters can be the catalyst that launches your website to the top of the search engine results pages. 10 Ebooks About SEO You Should Download & Read Now Search Engine Journal Looking for helpful ebooks to learn more about SEO? This post lists down 10 must-read SEO ebooks you should download right now. Exploring information on SEO link building services News Credits SEO link building services are experts in this type of work, so we do it quickly, avoiding the difficulties that can occur on the Web. 5 Tips to Improve Your Regional SEO Strategy Search Engine Journal For some businesses, ranking for a larger region may make more sense than optimizing for a hyperlocal approach. This is especially true for *service* area ... How one in-house SEO team is taking on industry incumbents Search Engine Land Gaining traction over established competitors that have more resources, staff and longer online track records is a tall order for any up-and-comer. Looking to ... SEO for Startups: How Your Business Can Benefit Business 2 Community The internet has revolutionized the way companies find and reach their customers. No longer reliant on billboards and television ads to gain visibility, small ... Video SEO: 5 Ways to Optimize Your Videos for Search Engines AllBusiness.com By Brianna Pyne. If video isn't already an integral component of your *content* marketing strategy, then you may already be falling behind the curve. According to ... How to Do Technical SEO for Ecommerce Websites Search Engine Journal Technical SEO is crucial for improving an online store's searchability. Here are 12 technical SEO tips to increase your web traffic and generate more sales. Keywords and SEO: Why Are They Important? Telemedia Online Search engine optimization (SEO) refers to all online efforts to align web *content* with online searches using keywords, links, and creating relevant The reasons ... Search Engine Optimization: Benefits of SEO For Local Business INSCMagazine As a small business owner, you will always be looking for ways to improve and grow. Here are some of the benefits you can get from doing SEO for your local ... Google’s John Mueller Answers if Linking Out Good for SEO Search Engine Journal Google launched a new video series that answers a single question. The first episode was about links but in my opinion it did not adequately answer the ... What Is Ethical SEO? Search Engine Journal Disclaimers from the edge of the ethical rabbit hole. This article: Isn't meant to shame any persons related to the *content* within. Doesn't have the answers. Any of ... Marketing1on1: Offering Internet Marketing and SEO Services in Medford Oregon News Credits However, this is not the case when relying on Marketing1on1, as they understand what business owners go through in order to leave a mark in the industry. BVM Expands its Service Area and is Now Providing SEO Services to Businesses in Dallas Yahoo Finance BVM continues to expand and is now servicing Dallas with SEO strategies. HOUSTON, Aug. 22, 2019 /PRNewswire-PRWeb/ -- BVM ... Video: Casie Gillette on importance of memorable content for SEO Search Engine Land In our next vlog interview, Casie Gillette from KoMarketing Associates in Boston spoke to me about the concept behind “memorable *content*.” *Content* that is so ... Master the ins & outs of SEO & digital marketing Salon Give your resumé a boost with this digital marketing classes. Supercharge Your Marketing by Learning Advanced SEO Entrepreneur This class goes beyond the basics to future-proof your company's SEO. 10 Best Readability Tools to Check Your SEO Content Search Engine Journal Looking for *content* writing tools for SEO projects? Discover 10 tools that will help you assess and improve the readability of your SEO *content*. 8-step SEO Crawl Audit for Ecommerce Practical Ecommerce Your site won't rank if search engine bots can't crawl it. And hidden doors that don't impact human visitors can lock bots out. Use these eight steps to ensure ... Doesn’t Build Links. Why Did Google Slap a Link Penalty? Search Engine Journal A well known and respected search marketer who hasn't built links in five years tweeted that he received a manual link penalty. Dan Petrovic, of Dejan SEO ... Dave Davies on SEO Evolution, Brand Building & Why Nobody Wants You to Fail [PODCAST] Search Engine Journal Dave Davies, CEO of Beanstalk Internet Marketing, shares his insights on the evolution of SEO, building your brand, conference speaking, and more. Wix SEO Battle Is ON! Meet the Competitors Search Engine Journal For six months, two teams will battle it out to see who can outrank the other for the search term 'Wix SEO'. Here's how to follow the battle. SEO Community Responds to Google’s Nofollow Advice Search Engine Journal Google's John Mueller recently stated there was no ranking benefit in adding nofollow to all outbound links. Some in the SEO community tweeted that in the real ... Magento SEO Checklist: 6 Essentials When Setting Up Your Store Search Engine Journal Follow this list to learn exactly what you need to do in order to make your Magento-powered store better optimized from the start. 5 Effective Ways to Motivate Your Marketing Team Search Engine Journal Keeping your digital marketing team motivated is key to both their success and your own. Follow these tips to ensure your team stays engaged and inspired. For $19, learn the SEO tricks you can't Google The Next Web TLDR: This $19 course will teach you SEO tricks few even know exist. Everywhere you turn, someone on the old interwebs is trying to break down SEO, explain ... Over half of Google searches now don't lead to clicks and what it means for SEO Econsultancy In June over half of Google searches didn't lead to click. How should search engine marketers respond to this growing trend? Video: IBM’s SEO, Tanu Javeri, on importance of internal linking and video SEO Search Engine Land I had the opportunity to sit down and chat SEO with the Senior Global SEO Strategist at IBM, Tanu Javeri. In our video interview we discussed how small ... SEO: Analyzing Googlebot Crawls for Problems, Inefficiencies Practical Ecommerce Crawl budget inefficiencies can affect organic search performance if new or updated *content* is not getting crawled and indexed. In this post, I will explain how to ... White Label SEO & Content Partnerships: 7 Benefits, 2 Negatives Search Engine Journal White label partnerships can help grow your business, whether you're offering a *service* to another agency, or they are providing a *service* to your agency. Car buying site heycar appoints Blue Array for SEO services Prolific London Blue Array, which claims to be the UK's largest pure-play SEO agency, has been appointed by heycar.co.uk to deliver SEO services. SEO Checklist: 65 Steps to Higher Google Rankings in 2020 and Beyond [Infographic] Social Media Today Are you looking for ways to increase Google rankings? Want to future-proof your website SEO for 2020 and beyond? The team from Leapfroggr share their SEO ... Video: Catalyst’s Paul Shapiro on going beyond technical SEO Search Engine Land In my next vlog interview, I sat down with Senior Partner, Head of SEO at Catalyst, Paul Shapiro to discuss his thoughts on going beyond technical SEO. Video: Mary Bowling on the growth of local SEO and importance knowledge panels Search Engine Land I had the honor to sit down with one of the most respected and well-liked local SEOs in the industry, Mary Bowling. Mary co-founded Ignitor Digital and spends ... 4 Ways to Capitalize on the Cross-Funnel ROI of Digital PR Search Engine Journal It's no secret that digital PR is a top-of-the-funnel activity. When we're investing in promotion through this channel, we need to recognize that the chances of a ... More SEO Professionals are Building Relationships to Thrive The American Reporter Things look good for a lot of SEO professionals right now but an economic downturn is inevitable. The economy cycles through periods of growth and retraction. College Football Week 0 Schedule, Games, Odds, Time, TV, Lines, SEO! Off Tackle Empire Villanova-Colgate, Youngstown State-Samford, Miami-Florida, and Arizona-Hawaii: How to Watch, Time, TV, Lines, Odds, Betting, and More. Four top web hosting hacks to boost SEO TechRadar Pick the right web hosting *service* to boost your website's SEO with these tips. Why Bidding On Your Brand Name is Important Search Engine Journal Tim Soulo, CMO & Product advisor at Ahrefs questioned the need to bid on your brand name in Pay Per Click. What the SEO community shared may change ... Google Warns: Embedding Instagram Images Can Cause SEO Issues Search Engine Roundtable Google's John Mueller was asked about why a site saw a major dropping in image search traffic after embedding Instagram images on his site. John decided to ... Lee Pil Mo And Seo Soo Yeon Welcome First Child soompi Lee Pil Mo and Seo Soo Yeon are now parents to a baby boy! On August 20, Lee Pil Mo's agency revealed, “Lee Pil Mo's wife Seo Soo Yeon gave birth to a ... 25 of the Best SEO Audit Tools to Improve Your Search Rankings! Business 2 Community Carrying out an SEO audit can be a handful. You will spend hours and days trying to cover every aspect of SEO and sometimes you still may not effectively ... BTS V, Park Seo-joon and Choi Woo-sik go to a trip together allkpop On the 24th, actor Park Seo-joon posted a video on his Instagram showing a man filming himself on a yacht.View this post on Instagram … 5 Horrible SEO Mistakes I Made and the Valuable Lessons I Learned Promotion World We've all made mistakes, no one can vouch they haven't, however, some tend to be more obvious than others. And then comes that one mistake. SEO Software Market is Thriving Worldwide| SEMrush, Moz, HubSpot, Ahrefs Indian Columnist A new business intelligence report released by HTF MI with title “Global SEO Software Market Size, Status and Forecast 2025” has abilities to raise as the most ... Top 3 Tips to Choosing an SEO Agency in London! The TechNews London, like every large metropolitan area, has some of the top SEO agencies in the world. That being said, it can feel overwhelming when it comes to choosing ... Twins 6, Rangers 3: Minnesota completes four-game sweep, SEO ruins my pun Twinkie Town Hop on the Minnesota bandwagon - there's always broom for more. Common SEO Mistakes To Watch For Businesses Irish Tech News Common SEO Mistakes To Watch For Businesses By Vaibhav Gurani There are certain SEO mistakes which are well known among every professional as a ... The Ultimate Guide to Creating a True ‘Ultimate Guide’ Search Engine Journal Here's how to create a true ultimate guide – the right way – in order to attract more organic traffic and get readers raving about your *content*. SEO Versus SEM: What's The Difference? Forbes Separate and clearly understand the categories before defining your marketing plan. Woollim drops 'W Project 4' concept photos for Kim Min Seo allkpop Woollim Entertainment has dropped the third set of photos for 'W Project 4'.Starting from August 23, Woollim has been revealing individual teaser … Five SEO Tips For Doubling Site Traffic Forbes There are several different SEO marketing strategies that companies can incorporate into their sites to help gain traction in search results and drive more people ... Ratings For Seo Kang Joon's Drama “Watcher” Soar To All-Time High For Finale soompi OCN's “Watcher” has ended with a bang! According to Nielsen Korea, the August 25 finale of the psychological thriller drama achieved its highest viewership ... 7 SEO best practices you should be doing regardless of what Google says Search Engine Land In many ways, organic search rankings are the lifeblood of the online business world. As SEO specialists know all too well, Google is famously quiet about what ... Jo Jung Suk, Park So Dam, & Park Seo Joon top film actor brand values for August allkpop The Korea Institute of Corporate Reputation has released brand value rankings for film actors and actresses for the month of August. From… The Best Free SEO Tools to Increase Your Rankings Entrepreneur You don't need a massive marketing budget to rank higher on Google. The best free SEO tools help you boost traffic and analyze the competition. 11 Steps to On-site Video SEO Practical Ecommerce Once you decide to invest in video, you still need to figure out how to get people to view and interact with it. That's where search engine optimization comes into ... 6 SEO Tips to Benefit Any Business Entrepreneur National Small Business Week is a good time to remind yourself that building a digital business means knowing which SEO tips to implement first. No matter ... PAWcast: Sarah Seo '02 *16 on How Cars Changed Constitutional Law Princeton Alumni Weekly Listen on Apple Podcasts • Google Podcasts • Spotify • Soundcloud. Sarah Seo '02 *16. Nancy Chen Bajraktari. In popular culture the car is seen as a symbol of ... HAPPENING TODAY: Seo Linn to perform at Iowa Irish Fest for second year kwwl.com WATERLOO, Iowa (KWWL) – People from all around the world will soon be celebrating all-things Irish in downtown Waterloo. The 13th Iowa Irish Fest starts on ... BER vs CAY Dream11 Team Bermuda vs Cayman Islands, ICC MEN’S T20 WORLD CUP AMERICAS REGION FINAL – Cricket Pr Cricket Country News Bermuda vs Cayman Islands Dream11 Team - Check My Dream11 Team, Best players list of BER vs CAY, CAYMAN ISLANDS Dream 11 Team Player List, ... New To SEO? How To Boost Your Rankings With These 4 Easy Tips Inc. SEO, or Search Engine Optimization, is a term that has exploded in the digital world over the last decade. It started as a term used primarily by people like web ... Why Having a User-First Approach to SEO Is Important Search Engine Journal One of the keys to success in SEO is striking the balance between pleasing the search engines and the users. Learn how to have a user-first approach to SEO. Understand how influential SEO is and work towards success Best in Australia Search engine optimization is well-known as SEO. It is a bit intimidating initially, but for any business to see success, SEO is crucial. However, plunging into SEO ... The Top 5 Ways to Prove the Real Value of SEO Search Engine Journal Here are five of the best ways to prove the real value of SEO to prospective clients, current clients, your boss, or anyone who wants to invest in SEO. 5 On-Site SEO Factors That Matter Most Search Engine Journal Let's escape the narrow mindset that Google and search engines only prize three primary ranking factors. As important as links and publishing *content* remain, ... Creating the Right SEO Plan: Don’t Ignore These Aspects! MakTechBlog Posted by Mayank | Aug 21, 2019 | News | 0 |. Creating the Right SEO Plan: Don't Ignore These Aspects! Share this on WhatsApp. Online marketing can be ... 5 Easy SEO Wins with Powerful Results Search Engine Journal Want to get more out of your SEO efforts and sprint past your competitors? These five SEO tactics are easy to execute but can deliver powerful results. These Are The Biggest SEO Trends Of 2019 Forbes What SEO tactics should you use this year? How can you make sure your website stays relevant and optimized for the top search engines? Discover the biggest ... 6 Brilliant Reasons Why You Should Use SEO Tools Search Engine Journal Tools are definitely useful for SEO. But in case you're not convinced, here are six more brilliant reasons why you should be using SEO tools. Leaning into SEO as Google shifts from search engine to portal Search Engine Land Google's SERP is almost unrecognizable compared to what it looked like just a few years ago. The changes aren't just on the surface, either: Google is ... What's the Value of SEO? Practical Ecommerce Here's a look at the cost of optimizing a site for search engines, the value it drives, and the impact of not doing it. The average salary for a ... The Building Blocks Of SEO eSellerCafe SEO” is one of those buzzwords that everyone knows, but that few people understand. Most of us know that SEO stands for “search engine optimization,” and. Important SEO Trends To Watch In 2019 Forbes Search engine optimization changes constantly, and businesses that want to stay ahead of the competition need to be aware of them. Keeping a pulse on these ... 7 Best SEO Tools to Help You Rank Higher in Google Entrepreneur The key to building and sustaining organic traffic is knowing which are the best SEO tools to use. Today, there are so many SEO checkers on the market that it be ... 14 Common SEO Mistakes (And How To Correct Them) Forbes Members of Forbes Agency Council weigh in with the most common SEO errors they encounter, along with how they can be corrected. In time, exotic ILS might not be so exotic after all: John Seo, Fermat Capital Artemis.bm The utilisation of insurance-linked securities (ILS) structures and capacity for exotic, or man-made risks remains small, but as the world continues to. The High Cost of Ignoring SEO Practical Ecommerce Ignoring organic search traffic can be costly. I addressed the topic last year at Edgenet Academy (now Syndigo), which helps manufacturers and retailers ... The technical SEO hierarchy of needs Search Engine Land What makes a site become the best site it can be? Healthy, functional sites that have reached their full SEO potential have been optimized based on market and ... Best SEO tools of 2019 TechRadar Search no more: these are the very best tools to help boost your site's search rankings. Targeted SEO: Here’s how to grow a page from 200 visits per month to 30,000 Search Engine Land Spoiler alert: SEO works. Strategic, targeted SEO can drive huge results for the right pages. Of course, the catch here is that you need the “right” pages to see the ... Han Suk Kyu, Seo Kang Joon, And Kim Hyun Joo Share What To Watch For In Final Episodes Of “Watcher” soompi With “Watcher” spiraling towards the conclusion, the lead actors have picked key points to watch for in the final episodes. “Watcher” follows Do Chi Kwang (Han ... A Video of IU’s Stylist Sharing Her Hair Tricks Has Over 1 Million Views Allure Magazine For *Allure* Korea's Star Beauter-view video series, IU's hairstylist Seo Yoon shared how she created the singer/actress's half-up styles for Hotel De Luna to ... Seo Eun Soo To Make Special Appearance In “Hotel Del Luna” soompi Seo Eun Soo will be making a cameo in tvN's “Hotel Del Luna”! On August 14, a source from the drama told Newsen, “It is true that Seo Eun Soo will be making a ... 7 Tips to Improve Your SEO in 2019 CMSWire SEO continues to be the smart long-term strategy but what SEO means keeps evolving. Here experts offer tips on how to improve your SEO strategy. Web Design Practices That Frustrate SEO Pros Search Engine Journal It takes a skilled team to build a successful website. That means developers and SEO pros need to work together. Here's how to make it happen. My Favourite Things: Danny Seo, Environmental Lifestyle Expert Hong Kong Tatler Danny Seo, environmental lifestyle expert and Emmy award-winning television host, founded his first non-profit organisation, Earth 2000, when he was just 12. 10 Advanced SEO Tips & Techniques You Need to Know Search Engine Journal The beating heart of search engine optimization hasn't changed much over the past year: you still need to: Focus on creating valuable *content*. Build high-quality ... SEO Guide 2019: Your Strategy for This Year Search Engine Journal Are you ready to become up-to-date with the world of search engine optimization? Read WebCEO's guide to learn the top SEO tactics you need in 2019. The 12 Areas of SEO Knowledge You Must Master to be Successful Search Engine Journal The role of an SEO requires mastery of certain skills and knowledge. Here's what SEOs need to master for career advancement and campaign success. On-Site Search & SEO: Everything You Need to Know Search Engine Journal Every SEO will at one point encounter the *content* paradox: the more quality *content* your site has, the more useful it is, but the harder it becomes to find that ... |
|
|
|
RELATED ARTICLES
DMOZ: Rotten To The Core I knew things were bad at DMOZ. But I guess I didn't realize how bad, until I started eavesdropping on a few forums, and reading the avalanche of e-mails I received on the subject. Google Page Rank Is Dead - Or Is It? - Part I For a long time now, marketing gurus all over the world have been talking about google page ranking. Page ranking is simply Google's way of measuring your pages accordingly. Page Rank Purgatory - Simple Things You can Do to Keep Your Web Site Out of Search Engine Hell! Are Meta Tags Really Dead?Right in their Guidelines Yahoo Tells You that Meta-Tags are Not Totally Dead and Buried(The Below Information was Taken Directly From the Yahoo Help File http://help.yahoo. Optimize Your Site Pt1 Listed here you will find the five of the most important points to remember when optimising your site and individual pages for the search engines.If you optimise your pages by working through these points one by one you will see a significant rise in your search engine rankings. Keyword Density And How To Use It To Keep Traffic Flowing To Your Site! Generating high traffic to your web site can be costly, or not, depending on time and effort you commit to the business.One of the easiest, least expensive and most effective ways to get visitors is via a concept called 'Keyword Density'. Link Popularity: Why Its The Best Investment You Can Do For Your Business More and more search engines rank your web pages based on the number of links that point to your web site (link popularity). Google uses link popularity as its most important factor in ranking sites. Do Search Engines Scare You? What do the words "Search Engine" make you think of? I get immediate mind-pictures which vary but all have similar themes. Sometimes I see one of those tiny submarines which are used to explore the deepest parts of the ocean bed. How to Verify and Monitor Your Search Engine Listing on Google? Being listed in search engines and ranked high on searches is the overall goal a webmaster is trying to achieve when dealing with search engines. Search engine optimization is probably one of the most commonly used words among webmasters. What Constitutes a Complete and Effective SEO Campaign? Unfortunately, not many Search Engine Optimization companies know what this involves. You may see a "one size fits all" package, link popularity development in the form of submitting to link farms, or even the dreaded "Submit Your Site to 1000's of Search Engines" scam. The Simple Formula To Search Engines Search engines are one of the best tools to bring targeted traffic to your business. Millions of people are always using them every day to search for information that's suitable to them. PPC v Natural Search - A Cost Comparison Case Study The attraction of Pay Per Click (PPC) online advertising is undeniable. Each click costs virtually nothing, you only pay for the clicks you get, and you set your own daily budget so you know exactly how much you're going to spend. Local Search Optimization - A Guide to Getting Started While searching the web these days, it's hard not to notice all those little Local tabs sprouting up in the vicinity of the search field on virtually every major search engine. Within the past year, the race has been to integrate a plethora of advanced features into local search capabilities. What Size Body Section Ranks Highest? This is another one of the controversial questions in many of the SEO (Search Engine Optimization) forums, yet it is very easy to answer for any particular search engine. While popular belief seems to be that pages should be very short (less than 10K) to rank well with the leading search engine, this article conclusively answers that question? with a completely different answer. Getting Your Site Seen By Search Engines Is your website listed on search engines? When people search for you, does your site show up on page 1 or page 20 of the search engine results?Optimizing your site to get it ranked highly on the search engines can be a complicated subject. To simplify things, it's helpful to first understand how search engines add sites to their database. Twelve Steps to Higher Search Engine Placement Recent studies suggest that more than 80% of new visitors to any web site get there as a result of a search engine query. If this study is to believed, it certainly suggests that working to get high rankings in the search engines might be the most effective thing you can do to bring traffic to your site. How to Develop a Successful ROI for Your Website Are You Really Measuring for Return on Investment (ROI) with Search Engine Optimization?Puzzling studies and reports suggest that businesses are missing out when it comes to ROI, including a whole host of metrics that should confirm or shape search engine marketing strategies.You can't accomplish much if you're not even implementing SEO the right way. A Link From An Ugly Duckling Website With A PR=1 Could Give You 10 to 80 Times More PageRank Whether you want to start a business and sell on the Internet or you're an old pro and want more Internet sales, here's the easy way to do it.To get the most sales on the Internet you need to have a high PageRank on Google. Link Horse Trading For The PR Challenged After 105 days Google finally updated PR. And it's about time. Beyond the Box with Googles Web API Google, the most popular, and many say best, search engine, offers searchers many options to help them zero in on just what they're looking for. Although these search modifier features are documented on own site, many searchers, including experienced marketers and technically savvy people, simple don't know these features are available. Future of SEO - Making Money Online from Your Home and Building Homes from Making Money Online Everyone seems to want the benefits from working at home: more time, more money, and theoretically less work. But the later of the previous list seems to be the problem.
|
| home | site map |
| © 2006 |