Google Search Algorithm Patent Application Creates Spring Buzz!
Google applied for a patent on their ranking algorithm as of 15 months ago on December 31, 2003 and that application was posted on March 31st at the US Patent Office. It got the discussion forums buzzing this weekend. Even though I had substantial work to do and was behind on a project, I couldn't resist the temptation to read the very long 14,000 word, 45 page application and see what it could mean to the volatile world of search.
So I tripped on over to the the US Patent & Trademark Office (USPTO) and started reading the document United States Patent Application: 0050071741 seems to be Google applying for a patent on their search algorithm. There seems to be no reference to PageRank here, but it seems to be PageRank redefined with a few variations to limit link spamming and reduce stale results, along with multiple innovative elements not previously considered.
They discuss link spamming limitations extensively, which would be a welcome relief as Linking Psychosis is rampant and I'd like to see an end to it. Much of historical data related to pages seems to be a bit onerous because it would appear to limit the perceived value of a page unless it becomes wildly popular over time. Bigger is better seems to be a enduring theme of this algorithm as described generically in text of their application.
An odd addition to the historical ranking discussion is amazingly - the "Advertising Traffic" for a particular document! They will rank a site based on the advertiser choosing to advertise on a particular site. If Amazon wants to advertise on your site, then Google will rank you higher!
That's good, I guess, if you have a site that attracts highly rated advertising, and don't rely on cross promotion of your separate products or those of suppliers to appear in your site advertising. Example: If I have a discussion forum on coffee, don't I want to advertise my coffee products? Why would I serve ads from highly rated advertiser Starbucks to rank higher at Google? What if I sell thousands of products and simply cross promote and upsell my own products sitewide? Odd stuff, ranking based on advertisers.
How does affiliate advertising factor into that advertising element of the algorithm? Do they know you are advertising a book from Amazon as part of affiliate program through your direct Amazon affiliate program links and do they recognize tracking links through affiliate management companies differently than the tracking URL's of ad serving monsters like DoubleClick and confer higher ranking upon the big boys of advertising above affiliate tracking firms?
Also seems to call into question their own Adsense ads and how that factors into this algorithm! Do the Adsense ads along my blog border gain more ranking score because it is from a monster advertising company - Google - or is it downgraded because I'm not a "Premium" advertiser serving over 20 million content page views? Again, seems that reward for being large outweighs relevance in this formula. Or does it? How do they value Overture advertising in the formula? Adbrite? Smaller ad networks versus large advertising aggregators?
They extensively discuss historical data related to rankings over time, looking at seasonality, popularity during spikes in traffic due to news coverage of a particular topics and changes in ranking related to those items. The historical data related to ranking over time are interesting since they refer to link spamming, relevance, and topicality when they say:
"As a further measure to differentiate a document related to a topical phenomenon from a spam document, search engine may consider mentions of the document in news articles, discussion groups, etc. on the theory that spam documents will not be mentioned, for example, in the news. Any or a combination of these techniques may be used to curtail spamming attempts."
They've added another interesting element in the algorithm of determining value of pages based on "user maintained/generated data" (patent item 113) read that "bookmarks" and "favorites lists" built into your browser. Is this one of the reasons that Google recently hired Ben Goodger, the lead developer of Firefox?
Snooping into my favorites and cookies on my machine seems like a bit more than I want Google doing on MY machine. It strains the limits of privacy as well. We can stop sites from serving us cookies, but can't stop who reads them? Ouch!
Further, they reference user's browser cache files as a method of determining value of a site. "For example, the "temp" or cache files associated with users could be monitored by search engine to identify whether there is an increase or decrease in a document being added over time. Similarly, cookies associated with a particular document might be monitored by search engine to determine whether there is an upward or downward trend in interest in the document." Apparently they can see this info, but I'd like them to stay out of my cache and cookies too!
It appears to apply further penalties to new sites by keeping them poorly ranked for even longer periods and applies an apparently new item to algorithms not seen or (at least discussed publicly) of long term purchase of domain names and historical data related to IP address and hosting company! Here's the snip about that longevity of domain registration to ranking:
" Certain signals may be used to distinguish between illegitimate and legitimate domains. For example, domains can be renewed up to a period of 10 years. Valuable (legitimate) domains are often paid for several years in advance, while doorway (illegitimate) domains rarely are used for more than a year. Therefore, the date when a domain expires in the future can be used as a factor in predicting the legitimacy of a domain and, thus, the documents associated therewith."
I'll be extending the term of my domain registrations ASAP! What a boon to registrars if that element of ranking becomes as valued as linking has been! Everyone will get 10 year registrations if they want to rank well. The domain name aftermarket will also be changed dramatically if this becomes as important as this element makes it appear to ranking. People will buy and sell domains when disposing of them rather than simply letting them expire at the end of the registration period, as most do now.
It appears they will be penalizing domains "associated" with "illegitimate" domains. Hopefully they have a method of determining that it isn't a competitor linking to your domain from their "illegitimate" domain! That suggests they will be able to eliminate "Domain Scrapers" that have been known to scrape search engine results of high ranking domains and posting those on "illegitimate domains" which in effect drags down the ranking of those previously highly ranked domains. How odd the search world is sometimes!
Altogether, it seems that older content will suffer overall because it hasn't changed, because nobody new is linking to it and because it will lose links over time. What if you are posting a historical document that you can't change or an authored piece that is copyrighted? Does it decrease the value of the information? Hmmmm. I guess links would continue to increase if the information remains valuable, so there is some protection in that. But older site content may be unchanged because it is popular, not because it is stale - that's an odd Catch-22.
The anchor text issue discussed in this patent application suggests that " Unique Words, Bigrams, Phrases in Anchor Text " are significant in determining rank, because if natural links develop, they would vary when webmasters link to a document differently, some would use the URL and embed the link in that, others would use requested text from the webmaster if it were a link request that successfully garnered a link and still others might simply use Google's own Blogger "Blog This" link which simply takes the page title. (I routinely change link text generated by "Blog This" in my blog posts to emphasize the topic discussed and eliminate business/publication names usually added ahead of the topic of the page.)
The US Patent office has a link to images including illustrations and figures that are linked to the filing but they are absurdly large and don't fit in the viewable framed window. This is silliness. Do they mean to hide it by making it unviewable?
I'll attempt to post a smaller version of images on my blog.
The final notable item seems to me to be the clickthrough data that Google sees to sites from their own search results. They will rank site higher that get significant clickthrough rates from the Google SERP's.
"Google may monitor the number of times that a document is selected from a set of search results and/or the amount of time one or more users spend accessing the document. Search engine may then score the document based, at least in part, on this information."
How will they know how long I spend accessing the document unless they can monitor my actions AFTER I've left the Google SERP's to visit the linked site? Wonder what's at work in that? Do they have some way of tracking our actions after we leave their site? I wonder if this has anything to do with the Google acquisition of Urchin traffic statistics company last week.
Well, it's back to work for now, but it will be interesting to see where this patent application is discussed in forums and SEO blogs over the coming week.
Mike Banks Valentine is a Search Engine Optimization Specialist and blogs about the search world at: http://RealitySEO.com while operating a small business ecommerce tutorial at: http://website101.com
SEO: Can Ecommerce Sites Win the Answer Box? Practical Ecommerce
Think ecommerce sites can't win Google's answer box? Think again. But do top shopping sites even win for answer boxes for their own brands? Find out here.
CWDSC Offers Law Firm SEO Services Yahoo Finance
CHICAGO, IL / ACCESSWIRE / May 26, 2019 / Chicago Website Design SEO Company (CWDSC) has announced that they are offering law firm SEO services.
The real-time SEO shift: Research, ranking and recommendations Search Engine Land
Evolving consumer expectations driven by the breakneck speed of technological advancements are pushing marketing teams to the brink. Companies of all ...
The Best Free SEO Tools to Increase Your Rankings Entrepreneur
You don't need a massive marketing budget to rank higher on Google. The best free SEO tools help you boost traffic and analyze the competition.
Cars.com vs. CarGurus.com saga shows the importance of SEO (and the bad side of a Google update) - Search Engine Land
Cars.com vs. CarGurus.com saga shows the importance of SEO (and the bad side of a Google update) Search Engine Land
For Cars.com, the popular automotive marketplace, the March 2019 core update was good: the company has seen a 49% increase in search visibility since.
SEO Guide to Angular: Everything You Need to Know Search Engine Journal
Learn how to optimize your Angular website for search engine crawling, rendering and indexing in this technical SEO guide.
How to Approach Content Creation for SEO [PODCAST] Search Engine Journal
Discover a three-step framework for creating a sustainable *content* strategy for search and how to analyze *content* that Google favors.
How startups can use Amazon's SEO best practices to dominate new shopping verticals TechCrunch
Amazon dominates the top ranking positions of Google for tens of thousands of ecommerce queries, but there are plenty of products in newer shopping ...
7 SEO best practices you should be doing regardless of what Google says Search Engine Land
In many ways, organic search rankings are the lifeblood of the online business world. As SEO specialists know all too well, Google is famously quiet about what ...
The London SEO Community Is Special Search Engine Roundtable
I am sitting here in the London airport waiting for my flight out and I keep thinking how amazing the SEO and SEM industry and community is here in London.
10 Chicago SEO & SEM Agencies To Know Built In Chicago
Chicago is home to a large selection of top-tier SEO/SEM agencies that can help. We've rounded up 10 you should know.
Here’s what you need to know about image optimization for SEO Search Engine Land
A lot can be said about web performance and images. This post aims to provide an overview of key aspects of image optimization to help with your SEO efforts, ...
Google: SEO Contests Are Useless and Should Be Ignored Search Engine Journal
Google's John Mueller sounded off on SEO contests, warning people they're a waste of time and effort.
Meet Cocolyze, the SEO Tool That REALLY Simplifies Your Work Search Engine Journal
This post was sponsored by Cocolyze. The opinions expressed in this article are the sponsor's own. A few months ago the SEO solution, Cocolyze.com ...
Boosting Local SEO with Google My Business [PODCAST] Search Engine Journal
Greg Gifford talks about boosting local SEO with Google My Business, some of the new features to look into, and the tricks that will help you get ahead.
What to Know About Technical SEO in 2019 Business 2 Community
A lot of businesses must maintain their visibility and relevance in a search engine box. Data is king in 2019 because people don't look on the yellow pages ...
Drive Traffic To Your Website With These 3 SEO Tips Forbes
Your business can be impacted by an online presence, for better or for worse. Owning a website isn't enough to make a positive impact on your business, ...
How to Spy on Competitors with Python & Data Studio Search Engine Journal
This Python script will allow you to scrape Google for a set of keywords and export those results into Data Studio to visualize competitor insights.
11 Ways Get Maximum Efficiency from Your SEO Team’s Efforts Search Engine Journal
Want to get the most out of your SEO team? Here are 11 tips to help maximize your team's efficiency and make sure your efforts produce results.
How Do Ads, Interstitials & Supplemental Content Affect SEO Visibility? Search Engine Journal
Editor's note: “Ask an SEO” is a weekly column by technical SEO expert Jenny Halasz. Come up with your hardest SEO question and fill out our form. You might ...
SEO vs PPC: Which One Works Better? [Infographic] Social Media Today
To increase the visibility of your website in search engine results, the two main strategies you can consider are search engine optimization (SEO) and ...
Voice Marketing Starts with Smart SEO Street Fight
Voice search is a hot topic in the search marketing world—and with good reason. Nearly 70 million American adults own one or more smart speakers, an install ...
Google launches new video series: SEO Mythbusting Search Engine Land
Google is launching a new video series on its Webmaster YouTube channel, called “SEO Mythbusting.” The video series will feature Martin Splitt from the ...
Naver SEO: Best Practices for South Korea Search Engine Journal
Want to expand your potential audience reach in South Korea? Then you need to know these SEO best practices for your Naver search strategy.
Comparing SEO to PPC Practical Ecommerce
Search engine optimization is different than pay-per-click advertising. While they share the goal of driving searchers to a website, you can't expect the immediate ...
Technically-Sound SEO Won’t Always Rank High Business 2 Community
It's one thing to have technically sound SEO – a well-optimized site that loads quickly has image SEO in place with alt tags, descriptions, and captions, a sitemap ...
The Complete Guide to On-Page SEO Search Engine Journal
Search Engine Journal's ebook, The Complete Guide to On-Page SEO, tackles the top on-page SEO factors that impact your pages' visibility on the SERPs.
Your 7-Step Image SEO Survival Guide Business 2 Community
SEO might seem complicated because there's a lot that goes into it—keyword optimization, site speed, link building, meta tag optimization. But SEO is not too ...
The Best SEO Tips For Online Blogging iLounge
Aside from coming up with a well-written *content*, bloggers will need to consider how they can rank up in search engines. The higher up you appear, the more ...
51% of D2C Brands Say SEO is a Top Acquisition Channel Search Engine Journal
A report on direct-to-consumer (D2C) marketing in 2019 finds that SEO is a top acquisition channel for most brands. When asked "what are your top 3.
SEO Test Proves New GoogleBot Is Live Search Engine Roundtable
Valentin Pletzer didn't want to just take Google's word that the new evergreen GoogleBot is live, so he tested it. In short, Google's word was the truth and the new ...
7 Methods to Research & Analyze Your Audience for SEO Search Engine Journal
Want to up your SEO game? Here are seven methods, and some useful tools, that will help you research and analyze your audience for SEO.
WEBINAR: New Secrets to SEO Success Ward's Auto
Thursday, June 6, 2019 | 2 PM ET/11 AM PT. 91% of shoppers don't move past page one of search results, and with search engine algorithms changing ...
SEO for Events: 5 Tips to Increase Visibility & Boost Attendance Search Engine Journal
Here are five SEO tips to leverage the different SERP features available for events, increase visibility, and boost attendance.
How Resilience Turned A Homeless Teenager Into A Millionaire SEO Entrepreneur Forbes
As a young teenager he Harry Sanders launched a promising tech business. When it crashed he ended up homeless and living on the streets. But his resilience ...
2019 SEO Trends | Marketing Infographic MarketingProfs.com
Search engine algorithms evolve continually, so marketers need to keep pace with changing search engine optimization trends. This infographic helps you do ...
Why Video SEO Marketing is The Next Content Medium Powerhouse Influencive
The line between what determines a successful marketing strategy and one that falls behind is often very thin. Cultural and generational trends fuel digital ...
User-generated content for SEO: The cost-benefit analysis you need Search Engine Land
Reviews, videos, photos, questions and answers, comments and other user-generated *content* (UGC) can give search crawlers more information to figure out ...
How to Promote Your Brand: SEO or PPC? [Infographic] Business 2 Community
Marketers face a common challenge of choosing between different methods of marketing their brand, and there are many different ways to market your brand.
10 Essential On-Page SEO Factors You Need to Know Search Engine Journal
Editor's Note: This post is from Search Engine Journal's new ebook The Complete Guide to On-Page SEO. This in-depth guide will teach you the essentials of ...
"Our goal is to create the next generation of SEO" MobileMarketing Magazine
People have become used to having *content* recommended to them – whether that be on YouTube, Netflix, Amazon, or on their favourite news publisher's ...
10 Essential Technical SEO Tools for Agencies Business 2 Community
SEO agencies need a variety of tools for different monitoring and analytical purposes. Luckily there are a number of tools that suit the different needs. But what if ...
Google Launches Video Series On SEO Myth-Busting Search Engine Roundtable
Google has announced with a video on the Google Webmasters YouTube channel a new video series named SEO mythbusting. The trailer for the series looks ...
Inside The 16th Annual SEO Awards Dinner Guestofaguest.com
This past Monday, SEO, whose mission is to create a more equitable society by closing the opportunity and achievement gaps for motivated young people in ...
Common SEO Myths You Should Stop Believing in 2019 CEOWORLD magazine
SEO is your go to marketing tool for all of your internet-based *content*. The beauty of SEO is that you are able to do it and manage it yourself whilst learning how ...
SEO FAQs – 7 Questions Our Customers Often Ask Business 2 Community
According to HubSpot's State of Inbound 2018 report, generating traffic and leads is the biggest marketing challenge for brands. The same report says 54% of ...
Yoast SEO 11.2 lets webmasters tailor their schema output Search Engine Land
Yoast SEO continues to add support for structured data with its 11.2 update. This latest version of the plugin lets webmasters insert their own pieces of schema ...
SEO Specialist - LogicMonitor Built In Austin
LogicMonitor is hiring for a SEO Specialist in Austin. Find more details about the job and how to apply at Built In Austin.
3 Tips To Building an SEO Strategy That Can Dominate the Market All the Time Foreign Policy 2018
Read this article and find out what are the top 3 tips for building an SEO strategy so you can dominate the market all the time. Always stay ahead of the system ...
Media VC theses, SEO keywords, cosmology, and brand design TechCrunch
Where top VCs are investing in Media, Entertainment & Gaming Our media columnist Eric Peckham (who is hard at work on the Unity EC-1, which we will start to ...
Picking a great white label SEO Company for your agency The Frisky
SEO or also known as Search Engine Optimization, is one of the best ways to gain exposure on the Internet, and if you happen to own a company, agency or any ...
Web Daytona Expands Into Franchise SEO Services Yahoo Finance
Leading Digital Marketers Announce New Franchise SEO *Service* DAYTONA BEACH, Fla. , May 13, 2019 /PRNewswire/ -- Leading digital marketing agency ...
Beyond SEO: How to Reframe the Local Marketing Conversation Street Fight
David: Mike, great to talk with you again. I'm excited to be back on the Local U circuit with you shortly and look forward to seeing you in Denver in September, ...
3 Tools for Getting Ahead of SEO Disasters Business 2 Community
Once upon a time, Greenlane had a client launch a new site in WordPress. It was in a staging area before launch, to which the environment was properly ...
NLP Is the New SEO-How AI Will Transform Media and Communications AiThority
Artificial Intelligence (AI) has fundamentally transformed a variety of industries in recent years. Although the jobs of communications professionals have been ...
How Negative SEO Shaped Disavow Tool Search Engine Journal
The disavow tool is variously described as something Google provided in order to help it deal with negative SEO or as a way to force information about link ...
In SEO terms, Boris Johnson's rise to power has only just begun The Independent
As SEO editor, I study what our online audience are interested in and what questions they are asking Google. In resigning as prime minister, Theresa May ...
Google: SEO Contests Useless, Waste Of Time & Generate Tons Of Spam Search Engine Roundtable
Every now and then you hear about a new SEO contest where you can win money, prizes, recognition and fame. Well, that might just stop now that John Mueller ...
Google: We Don't Provide SEO Support Based On Business Relationships Search Engine Roundtable
One of the biggest complaints I see from newbies in SEO is that it is impossible to call someone at Google and get an answer on why their rankings are not doing ...
What's a Blog Without an SEO Strategy? ABA Banking Journal
Publishing a blog should drive more traffic to your website. Here's where to start when developing SEO-friendly blog *content*.
If his life were a movie, Seo Kang-jun says it would be about a guy who tried his best Rappler
The 25-year-old Korean actor, who is on his first Philippine visit, also says he's humbled by the thought that he's considered as an 'international star'
Danny Sullivan Presents Webmaster & SEO Complaints At Google Ranking Fair - Search Engine Roundtable
Danny Sullivan Presents Webmaster & SEO Complaints At Google Ranking Fair Search Engine Roundtable
Danny Sullivan who is now at Google told us about these ranking fairs, where Googlers can show off ideas and features around Google search. Danny did his ...
4 Tips on Mastering Multi-Location SEO for Your Business Business 2 Community
Business owners that have to manage multiple locations and franchise owners that have to keep their franchisees in check have a unique problem on their ...
Grow Boating webinar on increasing findability/SEO Boating Industry
Grow Boating has partnered with Heather Lutze of Findability University to present a free webinar series to help marine industry businesses develop a findability ...
How to Boost Your Business Efforts with SEO Strategies? I4U News
The whole point of running a product based or *service* based business is to increase your overall sales and generate a good amount of profit. Tell me if I am ...
Immigrant founders, smartphone growth, SEO tactics, SoftBank's financials, and AR tech TechCrunch
Our European correspondent Natasha Lomas spent the past few weeks investigating what's been happening to immigrant founders and tech talent in the UK, ...
SEO Tracker: Has PokerStars' double-domain approach backfired? EGR Global
Back in December 2018, we reported on how PokerStars was dominating the organic search results for online poker. The brand had a visibility of just under ...
10 Key Steps To Building A Great Small Business Website Forbes
If you are looking to build a new startup website or make your current site more effective, here are 10 key steps to getting started and helping your small business ...
Top 10 Personality Traits Marketers Need to Succeed [Study] Search Engine Journal
A recent study of marketing leaders aims to determine which character traits are common among those who are most successful.
Humble Seo Kang Joon charms Manila | The Manila Times Online The Manila Times
Korean star's sci-fi drama premiers tonight at GMA. He may be one of the fastest rising stars in South Korea nowadays — with acting awards, millions of social ...
How to Develop a Guest Blogging Strategy for SEO Influencive
Guest blogging has different use-cases that can help businesses achieve their goals. The most common ones are increasing your brand awareness and link ...
Best Practices To Improve SEO On Your SA Articles Seeking Alpha
Are you wondering how to draw traffic to your Seeking Alpha *content*? Below we offer eight of our best tips to try out. These include creating compelling titles,
DFO Acquires Media Buying and SEO Strategy Firm AdTactics Yahoo Finance
Specialized Experts Join in the United States, Europe and Mexico. NEW YORK, May 1, 2019 /PRNewswire-PRWeb/ -- DFO Global Performance Commerce, ...
Google's First SEO Mythbusting Video Didn't Have Mythbusting Search Engine Roundtable
Watching the comments about Google's first mythbusting video reminds me of the comments around the final season of Game of Thrones. All this hype for this ...
What is Social Listening? How it Helps Your SEO Business 2 Community
What is Social Listening? Social listening is the act of scouring the internet for chatter about your brand. Some of the feedback you'll see on your social media ...
Mark Harper, Covers.com - An SEO challenge faces the US market SBC Americas
Speaking at this year's Betting on Sports America event, general manager of Covers.com Mark Harper spoke to SBC about their plans to celebrate 25 years of ...
TechSEO360 Crawler Guide – Sitemaps and Technical SEO Audits Search Engine People
Guide for the SEO crawler and website audit tool TechSEO360 for Windows and Mac. Analyze websites for technical SEO issues such as duplicate *content* , ...
Better Collective Spotlight: Applying ‘In-House’ SEO excellence to Brazilian facing brand - SBC News
Better Collective Spotlight: Applying ‘In-House’ SEO excellence to Brazilian facing brand SBC News
Better Collective has been crowned Best In-House Team at the inaugural SEMrush Nordic Awards for the work between its in-house Organic Performance and ...
Park Seo Joon And Soccer Player Son Heung Min Talk About The Empty Feelings That Accompany Fame - soompi
Park Seo Joon And Soccer Player Son Heung Min Talk About The Empty Feelings That Accompany Fame soompi
Soccer player Son Heung Min and Park Seo Joon appeared in tvN's variety show “Sonsational” (literal title). Son Heung Min is a famous soccer player who ...
SEO Consultant/Associate Director - Bounteous Built In Chicago
Bounteous is hiring for a SEO Consultant/Associate Director in Chicago. Find more details about the job and how to apply at Built In Chicago.
Oppo appoints Prosperity Media to SEO and SEM account mUmBRELLA*
International smartphone company Oppo has appointed Prosperity Media as its SEO and SEM partner.
Stillwater OK Web Design Marketing Expert SEO Services Launched Newswire
Digital marketing agency Oklahoma SEO Pros updated its range of web design services for local clients in the Stillwater, Oklahoma area.
P&O Cruises appoints Yoghurt Digital to its SEO account mUmBRELLA*
Yoghurt Digital has won the SEO account for P&O Cruises in Australia. The appointment comes after P&O Cruises opened a pitch following an account.
How to Get 200% Results from Your SEO Campaign? Demotix.com
In this article, we will present you some of the best SEO campaign tips, shared by well-known SEO pros. If you want to read more about different SEO strategies ...
In with the old: Smart ways to repurpose your content for maximum impact Search Engine Land
Unique, innovative, new, compelling, original — all too often, marketers and creatives are told to approach *content* creation through the confines of these ...
Seo In Guk In Talks To Team Up With “Gangnam 1970” Director For First Film In 6 Years soompi
Seo In Guk is in talks to appear in a new film! Reports emerged on May 17 that singer and actor Seo In Guk would be appearing in director Yoo Ha's new film ...
Technical SEO Specialist - Vivid Seats Built In Chicago
Vivid Seats is hiring for a Technical SEO Specialist in Chicago. Find more details about the job and how to apply at Built In Chicago.
On-Site SEO – Meta Descriptions AffiliateINSIDER
Meta descriptions are an important tool for SEO marketers as they help establish your prominence in SERPs. While it may sound like some sort of obscure ...
K-drama oppa Seo Kang Joon turns on charm for Pinoy fans Philippine Star
Another K-drama oppa was recently in town. South Korean star Seo Kang Joon came to promote the airing of his series, Are You Human?, on GMA Network's ...
Watch: Seo In Guk And Jung So Min Tease Their Special Cameos In Preview For “Abyss” soompi
A former on-screen couple will be making a cameo in tvN's newest drama “Abyss”! “Abyss” tells the story of two childhood friends—prosecutor Go Se Yeon ...
Mark Harper, Covers.com - The SEO battle facing the US market AffiliateINSIDER
At the recent Betting on Sports America event held in New Jersey, we caught up with the General Manager of Covers.com, Mark Harper.
Mariners 7, Twins 4: Fifth innings will haunt Kyle Gibson; SEO in Los Angeles Twinkie Town
Perhaps we oughtn't have been awake for this one.
Local SEOs mixed, some peeved at idea of paying for Google My Business services - Search Engine Land
Local SEOs mixed, some peeved at idea of paying for Google My Business services Search Engine Land
Over the weekend, Google surveyed small business owners about their appetite to pay monthly subscription fees for a number of potential Google My Business ...
Seo Kang Joon reacts to his drama 'Are You Human' being shown in the Philippines GMA News
Seo Kang Joon: 'When I heard that it was going to be aired in the Philippines I was very..,' Find out his answer here:
14 Common SEO Mistakes (And How To Correct Them) Forbes
Members of Forbes Agency Council weigh in with the most common SEO errors they encounter, along with how they can be corrected.
Kelsey Jones on Creativity, Living on Hope & Hustle, and Launching a Successful Business [PODCAST] - Search Engine Journal
Kelsey Jones on Creativity, Living on Hope & Hustle, and Launching a Successful Business [PODCAST] Search Engine Journal
Kelsey Jones talks about her 12-year journey as an SEO pro, the good times and the bad, and what she's learned along the way.
Majority of SMBs doing SEO are in-housing Search Engine Land
A majority of small businesses (SMBs) surveyed understand they should be doing SEO but only 36 percent have an SEO strategy in place and are actively ...
JYP Terminates Contract With “Produce X 101” Trainee Yun Seo Bin soompi
JYP Entertainment has confirmed they are terminating their contract with trainee Yun Seo Bin, a contestant on Mnet's “Produce X 101.” On May 8, JYP ...
5 On-Site SEO Factors That Matter Most Search Engine Journal
Let's escape the narrow mindset that Google and search engines only prize three primary ranking factors. As important as links and publishing *content* remain, ...
Important SEO Trends To Watch In 2019 Forbes
Search engine optimization changes constantly, and businesses that want to stay ahead of the competition need to be aware of them. Keeping a pulse on these ...
The Search Engine Secret That Is No Secret At All
It's common knowledge - we all know that it is important to rank well in search engines. Doing so can bring qualified, interested visitors to the web site you create.
Duplicate Content Penalty - How to Lose Google Ranking Fast!
Duplicate content penalty. Ever heard of it? This penalty is applied by Google and possibly other search engines when content found on your website is largely the same as what is found elsewhere on your site or on other websites across the internet.
The Latest Craze: Local Search, 7 Steps to Being #1 in Your Local Market
Anyone would agree that it is much easier to be number 1 out of 100 or 500 then 1 Million or 200 Million. With these 7 Steps you should have no problem being number 1 in your Local Market or MarketsA Recent Search on the Term Book Store Yielded over 200,000,000 Million Results in the Yahoo Search engine.
Do the Search Engines Know Your Website?
Are you considering a search engine promotion campaign to improve your website's search engine visibility? To aid in your decision, have you checked your website to determine its search engine awareness?Perhaps you may be thinking why do I need to check my website? Do you remember going to the doctor for an illness? Hopefully, your doctor performed some tests to diagnose your illness before prescribing your medication. If not, you may have gotten some very undesirable results.
SEO and Google Indexing - Why It Requires A Complex Blend of Skills
If it was easy, everybody would be doing it. Getting a company's name and products, or services, onto the first page of a genuine Google search isn't a trivial piece of work.
New Site and Sandbox: How to Get Rid of It
You have put lot of sweat in making your site. Now you want it to engender revenues and only source of traffic is search engines.
Google PageRank Explained
1. What is PageRank? Here is what Google says:" PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value.
SEO, not again!, you may groan. The webmaster world is inundated by articles and "how to's" with regard to SEO (Search Engine Optimization).
Google Rank Cake
6 cups thick content mix 1 jar word of mouth, whipped 2 tablespoons meta tags 1 cup creativity1) In a bowl, stir content mix with 1 cup creativity. Stir.
Whats All This Hype About Links?
What's all the talk about links we hear about? Reciprocal links? Non-reciprocal links? Targeted links? Link Popularity? I need links. You should have links.
Search Engine Optimization and Web Site Usability
Build a Web site and the people will come.Ha! If it were only that easy! The Web is the one sales environment where the customer has total empowerment.
Reality Check: A Straightforward Guide to Keywords and Search Engine Optimization (SEO)
Web site owners need to have realistic expectations when it comes to the world of keyword selection.It's essential to understand your audience, as well as to aim appropriately at powerful, concise keywords that are not vague or generic-those broad, expansive keywords that rarely attract the audience you are seeking--and lead to disappointing rankings and wasteful expenditures of cash resources.
How to Get One Way Backlinks
Don't be fooled into believing that all backlinks are created equal because their not! Why, you may ask? It's no secret that many webmasters trade links left, and right, for the benefit of a higher ranking in the search results, but search engines have caught on to this technique, and are very aware that this is major threat to the relevance of the search results.Search engines such as Google have took steps in an effort to prevent this from becoming major problem by placing more importance on one way backlinks.
Do-It-Yourself Keyword Optimization
The first step in a search engine optimization campaign is to choose your keywords or keyphrases for each of your web pages. Keywords are the terms that search engine users type in the search box to conduct a query.
Youve Got The Power, Why Arent You Promoting It?
Like all things, theft is theft, misery loves company, negative people are everywhere, business is sometimes bad, things go up and others go down.If those are all true then knowledge is power right? Wrong, knowledge is only power if applied.
SEO - Are You Making The Search Engines Mad?
If you've been involved in SEO (search engine optimization) for a while, you may remember the time when you could create a web page and get it ranked at the top of any search engine with little effort.All you had to do was load up the page with the keywords you wanted to rank high for, make sure your meta tags were stuffed with those same keywords, submit the page and within a few days or weeks you've captured a top 20 or even top 10 result.
What You Did Wrong With Your Domain Names!
Trying to improve search engine rankings is just like a rubics cube. A puzzle that can keep you occupied for hours.
An SEO Checklist
Search engine optimization is on every webmaster's mind these days. Achieving a favorable ranking for the right keywords can mean a steady stream of targeted traffic to your site, and all for free - that's hard to beat.
Beyond Search Engines
Some webmasters report that search engines account for 75% or more of their total website traffic. However, it's important not to become too dependent on search engines for new business.
Owning Your Category Online - Is Our Website Broken?
"Owning your business category online is more than just a few keywords..
|home | site map|