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SEO Information |
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Search Engines 101 - Search Engines Explained
What Are Search Engines? A search engine is a database system designed to index and categorize internet addresses, otherwise known as URLs (for example, http://www.submittoday.com). There are four basic types of search engines: Automatic: These search engines are based on information that is collected, sorted and analyzed by software programs, commonly referred to as "robots", "spiders", or "crawlers". These spiders crawl through web pages collecting information which is then analyzed and categorized into an "index". When you conduct a search using one of these search engines, you are really searching the index. The results of the search will depend on the contents of that index and its relevancy to your query. Directories: A directory is a searchable subject guide of Web sites that have been reviewed and compiled by human editors. These editors decide which sites to list, and, in which categories. Meta: Meta search engines use automated technology to gather information from a spider and then deliver a summary of that information as the results of a search to the end user. Pay-per-click (PPC): A search engine that determines ranking according to the dollar amount you pay for each click from that search engine to your site. Examples of PPC search engines are Overture.com and FindWhat.com. The highest ranking goes to the highest bidder. There are a few downfalls you should know about using PPCs: PPCs can be an effective short-term solution for gaining exposure and driving immediate traffic to your Web site while you wait for full indexing, but it can become expensive if you use it as a long-term solution. How Do Search Engines Work?: Search engines compile their databases with the aid of spiders (a.k.a. robots). These search engine spiders crawl the Internet from link to link, identifying Web pages. Once search engine spiders find a Web site, they index the content on those pages, making the URLs available to Internet users. In turn, owners of Web sites submit their URLs to search engines for crawling and, ultimately, inclusion in their databases. This is known as search engine submission. When you use search engines to find something on the Internet, you're basically asking the search engine to scan its database and match your keywords and phrases with the content of the URLs they have on file at that time. Spiders regularly return to the URLs they index to look for changes. When changes occur, the index is updated to reflect the new information. What Are The Pros And Cons Of Search Engines? Pro: With the vast wealth of information available on the Internet, search engines are the most effective and efficient way to find information based on your specific search requests. Con: Because search engines index mass quantities of data, you are likely to get irrelevant responses to your search requests. Are Search Engines All The Same? Search results vary from search engine to search engine in terms of size, speed and content. The results will also vary based on the ranking criteria the search engines use. If you aren't getting the results you need, try a different search engine. While the results may not be wildly different, you may get a few search results from one search engine that you didn't from another. How Do Search Engines Rank Web Pages? When ranking Web pages, search engines follow specific criteria, which may vary from one search engine to another. Naturally, they want to generate the most popular (or relevant) pages at the top of their list. Search engines will look at keywords and phrases, content, HTML meta tags and link popularity -- just to name a few -- to determine the value of the Web page. About The Author As Submit Today's copywriter and editor, Kristy Meghreblian has written online content for many successful companies, including Monster.com. She has successfully combined her excellence in journalism with the delicate art of keyword density as it relates to search engine optimization. As a result, she has helped many Submit Today clients achieve top ranking. Submit Today is a leading search engine optimization, submission and ranking company located in Naples, Florida.
MORE RESOURCES: How to Use Your PPC Campaigns as a Prospecting Tool for SEO Business 2 Community 12 Proven Local SEO Tips to Dominate the SERPs and Map Pack Search Engine Journal Don't sleep on SEO | Digital Campaign Asia SEO Training Programs for Every Knowledge & Experience Level Search Engine Journal 15 tips to boost your website's SEO Creative Bloq Top 7 Most Important SEO Trends for 2021 - WRCBtv.com | Chattanooga News, Weather & Sports - WRCB-TV How to Diagnose Page Ranking Declines: Ask An SEO Search Engine Journal Videly Reviews - Legit SEO Video Marketing Traffic Program? Seattle Weekly What Is the Right Price for Your Agency's SEO Services? 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Tech Times How to Align Your International Roadmap with Google Updates Search Engine Journal The Economist is hiring a Senior SEO Editor The Economist Google Adjusted Its Search Algorithm Due To SEO Gaming Four Or Five Times In 10 Years Search Engine Roundtable Search Engine Optimisation (SEO) Software MARKET SHARE, REVENUE, AND AVERAGE WORTH BY MAKERS SHARED IN AN EXCEEDINGLY LATEST ANALYSIS REPORT – KSU | The Sentinel Newspaper KSU | The Sentinel Newspaper How to Rapidly Scale your Ecommerce Marketing Business 2 Community True Beauty star Cha Eunwoo in talks to join Seo Ye Ji & Kim Nam Gil in upcoming drama, Island PINKVILLA SEO Firm, Sharon Reed Web Solutions, Helps Southlake Businesses Adopt Digital Marketing Innovations - Press Release Digital Journal SEO Service Provider Services Market by Top Manufacturers: OpenMoves, WebiMax, Boostability, Digital Marketing Agency The Bisouv Network Search Engine Optimization (SEO) Software Market Study Navigating the Future Growth Outlook to 2026 | Key Analysis by Moz, Ahrefs, Ahrefs, DeepCrawl, SEMrush, Searchmetrics Essentials – KSU | The Sentinel Newspaper KSU | The Sentinel Newspaper Global SEO Software Market Landscape and Its Growth Prospects 2020 – KSU | The Sentinel Newspaper KSU | The Sentinel Newspaper New Report of Local SEO Software Market with Size, Growth Drivers, Market Opportunities, Business Trends and Forecast to 2026 – The Bisouv Network The Bisouv Network Cheese in the Trap star Seo Kang Joon reportedly in talks to star in upcoming thriller Zero PINKVILLA Park Bo Gum & Gong Yoo starrer Seo Bok to release on April 15 via theatres and OTT platform TVing PINKVILLA Search Engine Optimization with Nicole Mattson | News Dakota newsdakota.com Freelance SEO Writer - Work from Home Pedestrian TV How to Learn SEO: A U.S. News Guide U.S. News & World Report How to Boost Shared Value with Integrated vs. Siloed Marketing Search Engine Journal How SEO works and how to use it to rank higher in search results Business Insider 3 Hidden Benefits From Mastering SEO Built In YouTube SEO for Beginners: 10 Best Practices to Get You Started Search Engine Journal 5 essential search engine optimization tips that actually work The Business Journals International SEO for 2021 & Beyond: 9-Point Checklist for Success Search Engine Journal SEO 101: Get Your SEO Guide for Beginners [EBOOK] Search Engine Journal 3 Steps to Better Content: Power up Your SEO with Audience Understanding Search Engine Journal RIP antiquated SEO: Google’s guidelines stress quality content Digital Commerce 360 3 Things You Must Know About SEO in 2021 Search Engine Journal All you should know about SEO AZ Big Media The Complete Guide to SEO for Course Creators Entrepreneur SEO: Back To Basics Forbes Top 20 Most Popular SEO Experts: A Social Listening Analysis Search Engine Journal How to Turn SEO Into a Measurable Revenue Generator [Webinar] Search Engine Journal International SEO in 2020: 4 Key Takeaways Search Engine Journal 20 Things I Learned From 20 Years of Working in the SEO Industry Search Engine Journal The 10 Commandments Of SEO Forbes The 7 Most Important Things I've Learned About SEO This Year Search Engine Journal |
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