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Its Not Just All About Google Anymore
Those webmasters that stick to the old ways and focus entirely on Google are missing out on a lot of search traffic these days if they are not also well ranked by Yahoo and MSN. For the first few months after Yahoo decided to go their own way with natural search (and MSN decided to get serious about the search business), the search results provided by those two could only be described as bizarre. Enough time has now passed that the dust has somewhat settled and there are three main (from a traffic standpoint) sites for quality natural searches. The term "natural search" is to distinguish true searches, as opposed to paid advertisements which appear in the search results for many search engines these days. I guess you can't really fault the search engine companies from wanting to make some money (actually, BIG money) selling ad space, but the debate over the virtues of natural search versus paid advertising search is something that could make up a very thick book and still have no clear resolution...much like debates revolving around religion or politics. Like most people that have been working as online home business entrepreneurs for a few years, I was strongly conditioned to the need to "feed the 800 pound gorilla" of the search engine world. Basically, "if Google didn't love you", it was very difficult to get any meaningful natural search traffic to your website. Since Google was actually the search engine that was serving up the results for most of the popular search portals, if Google didn't look kindly upon your site and rank you well, you would not be ranked well for most of the high traffic search sites on the Internet. However, the search landscape changed dramatically early in 2004 and things have been very fluid and interesting since that time. Its not that Google has stumbled, or become ineffective as a search vehicle, its just that major players like Yahoo and Microsoft (via MSN) have decided to make a major thrust into the search business. Having been firmly conditioned (since shortly after 1998) that Google was the "supreme deity of search engines", I took the highly publicized search entries of Yahoo and MSN with more than the proverbial "grain of salt". Throughout a recent three month period, one of my websites occupied the #5 position on Google, Yahoo, and MSN for a very popular and important (at least in my line of business) three word search term. This situation provided an opportunity to measure the current popularity of each of these three search providers. If asked "before the fact", I would have guessed that Google would still be the overwhelming #1 search choice and that Yahoo and MSN would be distant #2 and #3 choices. Therefore, I was somewhat surprised by the results that were tabulated during this recent 90 day period. For the period in question, the search popularity results were as follows: Google: 33% Granted, the above results are for a single search term over a particular 90 day time period, but the results clearly show that Yahoo and MSN are already important players in the search business. Kirk Bannerman operates his own successful home based business and also coaches others seeking to start their own home based business. For more information visit his website at Proven Work At Home Business
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Connections Between SEO And Timing Of Press Releases 12/13/2019 MediaPost Communications 12 Ways to Build a Winning SEO Strategy on a Small Budget Search Engine Journal Coaching SEO To Win Forbes Google Introduces Beta Explanations that Can Explain Smaller Issues with SEO Marketing Campaigns Inc. Video: Ben Cook on site migrations & the earlier days in SEO Search Engine Land The five trends defining SEO and content marketing careers Marketing Week The 8 Benefits of SEO for Ecommerce Practical Ecommerce WordPress SEO Beyond the Basics: 8 Things You Must Do Next Search Engine Journal Local SEO Strategy Guide: How to Rank Where It Counts Search Engine Journal What Are Managed SEO Services? The Daily Campus How to Make SEO Happen in 2020 Practical Ecommerce 8 Tried & Tested Tips for Improving SEO & Developer Relations Search Engine Journal John Mueller Surprises with Answer to a Negative SEO Question Search Engine Journal Google’s John Mueller: Never Blindly Follow Big Sites’ SEO Search Engine Journal SEO Is Everyone’s Responsibility: 5 Tips to Get Non-SEOs Bought Into SEO Search Engine Journal Why Amazon success requires a holistic approach to SEO and advertising DigitalCommerce360 Why SEO is Important for Your Business Business 2 Community How to Monitor SEO Topic Clusters, Silos Practical Ecommerce Why SEO is an Essential Puzzle of Digital Marketing Business 2 Community Reciprocal Links: Do They Help or Hurt Your SEO? Search Engine Journal Video: Jeff Selig on the early days of SEO, Google algorithms & international SEO Search Engine Land Managing Successful SEO Migrations Search Engine Journal How SEO Can Improve Your Business Jewish Link of New Jersey Should You Be Buying Links for SEO in 2020? Business 2 Community Here’s Why Inclusive Web Design with SEO Wins 2020 Search Engine Journal Local SEO Explained Business 2 Community How Does SEO Work? JumpFly PPC Advertising News Elevating Women in SEO: The Industry Still Has a Long Way to Go Search Engine Journal How to Write SEO Proposals That Prove Your Value & Eliminate Client Concerns - Search Engine Journal How to Write SEO Proposals That Prove Your Value & Eliminate Client Concerns Search Engine Journal How to Create a Superior SEO Strategy Business.com A framework for SEO success with structured data Search Engine Land Unmasking Black Hat SEO for Dating Scams Security Boulevard Importance and Advantages of Using SEO to Your Business The African Exponent Gary Illyes Teaches SEO With SEO Periodic Table :) Search Engine Roundtable Google search results eye candy: How users navigate search features and what it means for SEO Search Engine Land Podcasts & SEO: How to Make Your Podcast SEO-Friendly Search Engine Journal 3 Ways to Bridge the Gap Between SEO and PPC Business 2 Community Machine Learning & SEO: Where Are We Now? - Machine Learning Times - machine learning & data science news The Predictive Analytics Times Is SEO dead? - VENTS Magazine Patent: Google Going Old School with Local SEO, But In A New Way Search Engine Journal Mike Grehan on Learning to Rank, Information Retrieval & The Death of SES [PODCAST] Search Engine Journal What is Data Driven SEO? GISuser.com How Google's BERT Works In SEO Business 2 Community 30+ SEO Stats from 2019 to Guide Your Strategy in 2020 and Beyond [Infographic] - Social Media Today Disruptions in SEO That will Dominate Ranking Behavior in 2020 News & Features TripAdvisor Buys SinglePlatform For $51M From ConstantContact To Offset Google's SEO Roadblocks 12/09/2019 MediaPost Communications How to Dominate SERPS by Focusing on Topics Instead of Keywords Search Engine Journal DraftKings | Remote Lead Software Engineer SEO Technical.ly Seo-Ho Lee, Rohini Narayanan and Thomas Coulouras: Youth press Neal to support Green New Deal GazetteNET How UX Complements SEO to Improve Conversion Strategy Business 2 Community SEO Marketing Manager Job Opening in London, Other / Non-US Chief Marketer 10 SEO factors that influence your Google ranking Eastbourne Herald 2020 SEO and Digital Marketing Trends Tech Times Move to Cloud Hosting without Compromising Your Website SEO HostReview.com After red card, Vietnam coach Park Hang-seo argues with Indonesia fans in stands at SEA Games 2019 FOX Sports Malaysia SEO Trends to Look Forward to in 2020 IMC Grupo The Most Effective Link-Building Strategies According to SEO Experts MarketingProfs.com Sr. Manager, SEO job with NBCUniversal, Inc. | 407143 mediabistro.com Four ways to improve your SEO results in 2020 Baltimore Business Journal Survey Says: The Best SEO At Google Is John Mueller Search Engine Roundtable VLCC awards social media and SEO duties to Imarti Media Best Media Info Misquoted and misunderstood: Why many in the search community don’t believe the WSJ about Google search Search Engine Land Google Answers November Update Question Search Engine Journal SEO Company in Sydney Prepares for Rebranding in Early 2020 as Google Launches BERT StreetInsider.com Peter O'Neil the Co-Founder of SEO & Grow appears on this episode of the Irish Tech News podcast Irish Tech News Park Hang-seo: “We will try our best for fans' dream” Nhan Dan Online SEO Guidelines for Blogging Around Long-Tail Keywords The Future of Things |
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