SEO Information

Whats the Big Hurry?


Quite often I get asked what the magic solution is for getting better Google ranking. Sometimes the questions sound fairly naive, something like this:

"I have recently established a site called wazooski.com and would like to rank much higher in Google, Yahoo and MSN. Can you tell me how to do this without spending a lot of money? Can I get into the top 10 within 1 or 2 months?"

This is one of those "rookie" questions. Experienced marketers know that predicting search engine rankings is always a hit or miss affair. SEO practitioners who "guarantee" high search engine rankings are making misleading claims, intended only to sell their services.

Imagine how many sites within any competitive area are going after those "top 10" rankings. Many of your competitors have been around for a few years, so they have an established site with lots of valuable content, steady traffic, and thousands of sites linking into them. How can you expect to just throw up a site and within a month or two walk away with a "top 10" position?

This is only possible within a narrowly defined, highly specialized niche. Say for instance you are going to hold a Wazooski family reunion next year, and want to use the internet to promote it. Chances are a few well placed announcements scattered around 20 or 30 article sites, directories and blogs will generate enough search engine activity to get you good positioning in the search engines. Within a month or two you should get the number one spot for "Wazooski family reunion", within the top 10 for "Wazooski", and possibly even an honourable mention further down the list for "family reunion". Using a blog or two will often speed this process up considerably.

The reason is pretty obvious: there is not a lot of competition for "Wazooski family reunion". In fact you may be the only one competing for that term. All you really need to do is get your site or your announcements spidered and the chances are pretty good that you will get a high ranking almost immediately.

But try this with a more competitive term and you are talking a completely different game. Considering that most competitive terms have thousands of sites chasing after that illusive "top 10" ranking, you will be lucky to even get on the radar screen.

And trying to do it within a month or two is almost completely unrealistic.

Rick Hendershot publishes the Linknet Network, a group of websites and blogs offering web owners advertising and link promotion opportunities.


MORE RESOURCES:




How to Make SEO Happen in 2020  Practical Ecommerce


SEO myths busted by an ex-Googler  Search Engine Land















How SEO Can Improve Your Business  Jewish Link of New Jersey

How Does SEO Work?  JumpFly PPC Advertising News































Poll: After The SEO Audit; Next Steps  Search Engine Roundtable



What Does It Mean to ‘Do SEO’?  Search Engine Journal










My experience with SEO  Practical Ecommerce






5 Metrics Crucial to SEO Success  PR News - For Smart Communicators

What's the Value of SEO?  Practical Ecommerce

Can SEO Be Made Predictable?  Search Engine Journal










5 Easy SEO Wins with Powerful Results  Search Engine Journal











How to Avoid SEO Misinformation  Search Engine Journal





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