![]() | |
![]() | |
![]() |
SEO Information |
|
![]() |
Google, Adsense, SEO, and How It All Works
Google uses an algorithm to determine the search engine results (SERPS). The algorithm is based upon certain factors that include keyword density, Meta Tags, anchor tags, image tags, back links, etc etc etc. If your site is optimized for specific keywords than you will rank better in the search engines. There are many factors but onsite optimization is a must. You can research and fine out the information yourself or hire and SEO. I have put together some Free Basics on www.seo4dummies.com Overture shows you the bid price of certain keywords. Wordtracker show you the amount the term is searched. You can use www.nichebot.com a free tool to see all this at once. You can research keywords free online with these various tools. www.nichebot.com ( my personal SEO Favorite) http://www.webmasterautomation.com/cgi-bin/keywordtool.cgi http://www.keyworddensity.com ( Keyword density analyzer ) Adsense / Adwords. Google Adwords have a bid price to display certain "keyword terms". Think of Adwords as TV commercials. Webmasters can put Adsense on there websites. Think of Adsense as the TV Program. If a viewer of your webpage clicks on one of your ads, you get a commission. That commission is based upon the price of the Adword. Google keeps about 60% of the bid price and passes about 40% to the webmaster or Adsense account. The way the Adsense ads are displayed is determined by the Keyword Density of your individual sites. If you site is prominently about "say Dogs" then the Adsense will display ads about Dogs. However, Google in its new business model is now tracking IP numbers and providing more local ads. Think of the local TV commercials. They are not as expensive as the National Ads. Therefore you may have local ads that are displayed on your site that have only a$0.03 payout rather than a $5.00 payout. If you optimize you site for your theme, or content, then you can generate more traffic to you sites based upon your keywords. The Google Adsense, will display ads relevant to your topics. If they are not displaying ads to our topic, then you must adjust your Density of your keywords in the body of text of the page. Search Engine Optimization (SEO) is the practice of changing your website, so that it is spider friendly. If your site is brand new it will take a few months for Google to index your site and be visible in the SERPs. This is known as the "Google sandbox theory". Aged sites should already be indexed as long as the site has something for the spiders to grab. Excessive graphics, java scripts, PHP sessions are all not spider friendly. To get spiders to come to your site often and grab your data, you must have links from outside websites to your site. This is the Coveted Page Rank factor. Page rank is only a factor of the amount of incoming and outgoing links to your site. Only a small percentage of Page Rank is attributed to the Google Algorithm for Search Engine Results at this time. Spiders follow links, once there are links established the spiders will Crawl, your sites. They will gather minimal information. Several Weeks to months later, the spiders will Deep crawl you site and index all that is available. To speed this process along, back links or links to other sites is a must. The more links the spider can travel to get to your site the better. Linking to like minded topics is always best. You don't need to buy LINKS. You can acquire links via posts in forums, writing and submitting articles, using a Blog post, submitting to SEO friendly directories. To view the spider activity on your site, first go to your traffic stats. Look for the googlebots. See how often they come and the amount of data they have "grabbed". You can also go to Google itself and if you are indexed view the Cache of your page. That cache date is a good indication of the last true crawl of your site. To see if you are indexed go to Google and type in the search box, site:www.yourwebsite.com ( make sure the word site is not Capitalized and you replace he words your website with your actual URL). View the results. You should also repeat the process and this time leave out the www. , and just enter the site:yourwebsite.com Sometime webmasters leave out the www., but then look for Google using the www. Or link to sites using the www. Either way is fine, just pick one version and be consistent with www. Or non www throughout your website career. As the spiders come to your site they will start to grab information, that information is sorted and returns the SERPS. Did you know that there are different DataCenters throughout the world that Hold that information? If you ask a friend on the say East Cost to search for a term and tell you where you site is in the SERPS, they result on the West cost may be completely different. As much as 5-10 or more positions depending on the activity of that keyword. Ok that's enough for today. Eric Gehler Eric J Gehler Permission is granted to publish all or any portion of this article. Author's name and website must appear with any publication.
MORE RESOURCES:
John Mueller Surprises with Answer to a Negative SEO Question Search Engine Journal 12 Ways to Build a Winning SEO Strategy on a Small Budget Search Engine Journal Google Introduces Beta Explanations that Can Explain Smaller Issues with SEO Marketing Campaigns Inc. Coaching SEO To Win Forbes SEO myths busted by an ex-Googler Search Engine Land How to Make SEO Happen in 2020 Practical Ecommerce Video: Jeff Selig on the early days of SEO, Google algorithms & international SEO Search Engine Land Why SEO is an Essential Puzzle of Digital Marketing Business 2 Community 8 Tried & Tested Tips for Improving SEO & Developer Relations Search Engine Journal How to Create a Superior SEO Strategy Business.com SEO Is Everyone’s Responsibility: 5 Tips to Get Non-SEOs Bought Into SEO Search Engine Journal Google’s John Mueller: Never Blindly Follow Big Sites’ SEO Search Engine Journal Why Amazon success requires a holistic approach to SEO and advertising DigitalCommerce360 SEM vs. SEO vs. PPC Defined: What’s the Difference? Search Engine Journal Basic SEO Tips Any Content Writer Should Know Business 2 Community Reciprocal Links: Do They Help or Hurt Your SEO? Search Engine Journal Seo-Ho Lee, Rohini Narayanan and Thomas Coulouras: Youth press Neal to support Green New Deal GazetteNET Local SEO Strategy Guide: How to Rank Where It Counts Search Engine Journal How Does SEO Work? JumpFly PPC Advertising News Four ways to improve your SEO results in 2020 Baltimore Business Journal Elevating Women in SEO: The Industry Still Has a Long Way to Go Search Engine Journal Here’s Why Inclusive Web Design with SEO Wins 2020 Search Engine Journal How to Write SEO Proposals That Prove Your Value & Eliminate Client Concerns [Webinar] Search Engine Journal Digital Marketing Consultant (SEO and SEM) Pedestrian TV The 8 Benefits of SEO for Ecommerce Practical Ecommerce Why SEO is Important for Your Business Business 2 Community TripAdvisor Buys SinglePlatform For $51M From ConstantContact To Offset Google's SEO Roadblocks 12/09/2019 MediaPost Communications 30+ SEO Stats from 2019 to Guide Your Strategy in 2020 and Beyond [Infographic] - Social Media Today 10 SEO factors that influence your Google ranking Eastbourne Herald Trend-Watcher: 6 New Ways to Do SEO in 2020 Business 2 Community Could Blogging Boost Your Ecommerce SEO? Practical Ecommerce Park Hang-seo: “We will try our best for fans' dream” Nhan Dan Online SEO Trends to Look Forward to in 2020 IMC Grupo Leeds SEO Specialist Offers Free Audits & Analysis StreetInsider.com The Most Effective Link-Building Strategies According to SEO Experts MarketingProfs.com Sr. Manager, SEO job with NBCUniversal, Inc. | 407143 mediabistro.com Best Tips for SEO Writing in 2020 What Mobile Seo Ye Ji being considered for female lead opposite Kim Soo Hyun in 'I'm a Psycho But It's Okay' allkpop Survey Says: The Best SEO At Google Is John Mueller Search Engine Roundtable Misquoted and misunderstood: Why many in the search community don’t believe the WSJ about Google search Search Engine Land Global SEO Service Provider Services Market to Witness Significant Revenue Growth During the Forecast Period, 2020–2024 Eastlake Times What Does It Mean to ‘Do SEO’? Search Engine Journal Hometown of popular football coach Park Hang-seo pushes to create Vietnam-style village Viet Nam News The Best Free SEO Tools to Increase Your Rankings Entrepreneur How Important SEO Friendly Themes Are For Your Site Nerd's Magazine 7 SEO best practices you should be doing regardless of what Google says Search Engine Land Poll: After The SEO Audit; Next Steps Search Engine Roundtable Seo In Guk, Lee Soo Hyuk, And More Share Their Excitement For Upcoming Film As Filming Wraps Up soompi 6 Brilliant Reasons Why You Should Use SEO Tools Search Engine Journal My experience with SEO Practical Ecommerce SEO Keyword Research: 13 of the Biggest Mistakes You MUST Avoid Search Engine Journal SEO Service Provider Services Market- Growing Industry, Demand and Business Outlook 2019 to 2025 Hitz Dairies What's the Value of SEO? Practical Ecommerce Can SEO Be Made Predictable? Search Engine Journal Local Businesses are Following Local SEO Trends to Reach Potential Customers America Daily Post 6 SEO Tips to Benefit Any Business Entrepreneur Ongoing Education: Your Secret to SEO Success Search Engine Journal 5 On-Site SEO Factors That Matter Most Search Engine Journal 5 Easy SEO Wins with Powerful Results Search Engine Journal 7 Basic SEO Best Practices You Can Learn from Huge Travel Brands Search Engine Journal 7 Ways to Improve Your Website's SEO Business.com Is SEO Really Complex or Are We Overcomplicating It? Search Engine Journal 10 Ebooks About SEO You Should Download & Read Now Search Engine Journal 7 Best SEO Tools to Help You Rank Higher in Google Entrepreneur |
![]() |
![]() |
![]() |
RELATED ARTICLES
The (Not So) Shocking Truth About Getting A High Search Engine Ranking I have seen my site hit #3 at Google, and some of my fellow entrepreneurs are wondering how I did it. Well, it's no big secret, and it won't cost you anything but your time. Meta Tags - What Are They and Which Search Engines Use Them? Defining Meta Tags is much easier than explaining how they are used, and by which engines. The reason is very few engines clearly lay out what they do and do not look at, and how much emphasis they put on any one factor. Arrogant Overture Placing Greed Ahead Of Their Customers Needs According to the dictionary, the definition of the word "overture" is as follows:"An opening or initiating move toward negotiations, a new relationship, an agreement, etc.; a formal or informal proposal or offer. Choosing a good domain name isnt always so simple. So you need a domain name for your brand new internet business. You may even have some cool ideas for a new domain name combination that will really impress your friends. Search Engine Optimization, Positioning: Is Chasing Google Algorithms Worth It? Google is the undisputed heavyweight champion of search engines. Most SEO (search engine optimization) companies pitch their tent around Google. Affordable Small Business SEO: 5 Common SEO Errors and How to Fix Them Don't put the cart before the horse.You can't do SEO (optimize your web site for search engines) until you've researched keywords. SEO, the Simplified Version Lets get things straight. SEO is a very competitive market. Playing By Googles Rules As the undisputable leader in search engines, Google places a very high importance on the quality and relevancy of its search results, especially now that the company is public. The know that in order to keep the shareholders and users of the engine happy, the quality of returned results are extremely important. If You Could Submit Just One Page To The Search Engines Which Should It Be? Listen. Some make submitting pages to search engines sound like the fast track to search engine ranking nirvana. Use Search Engines For A Guaranteed Web Site Promotion For your web site to succeed, you must use is search engines optimization. Web sites definitely need top rankings in major search engines such as Google, Yahoo!, AOL, and MSN. Increase Web Site Sales with a SEO Proposal - Part 2 Part I of this article discussed some of the points that should be included in a search engine optimization proposal. Visit the resources section at the bottom of the page if you wish to get a copy of the whole article. A Simple White Hat Technique To Get Indexed By Google Everybody knows that getting indexed in Google is getting more and more difficult each day and every body is looking for that edge over the competition.Most "white hat" SEO's frown upon methods like cloaking, blog and ping and other such "black hat" techniques and never had any special technique that they could use to help get their pages indexed better. Search Engine Indexing - 3 Strategies Guaranteed to Skyrocket Your Success In order to design a website that performs well with the search engines, it is very important to give the search engines what they want. You'll want to find out what search engines index and what they do not in order to have your pages returned as a result. SEO #3: Getting Listed In Google in Under 24-Hours! Yesterday you should have read the second course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #3 and reveal how to Get Listed In Google in Under 24-Hours! Today is a short course but it's one that you must have been waiting for. Page Rank - A Quick Overview for Beginners Page Rank (PR) is a specific value for a website page given by Google. It is Google's measure of the importance of a certain site page. Commonly SEO terms and Jargon used by Search Engine Gurus What does all this SEO jargon mean.Have you ever been left scratching your head, wondering what the Search Engine Optimizers SEO's or Gurus are talking about. Beginners - Getting Listed In Search Engines Once you have your web site complete and ready to be listed you need to take a slow step by step approach to get listed in the search engines. If you do it right the first time and then build on that formula, your profits and your site will benefit in the long run. Earn with Fun by simple SEO (search engine optimization) It all happened 3 months back, I have a blog & 1 fine day i saw my blog was ranking on top 10 position for a keyword which is less targeted, but was excited to see that & planned to promote it. Now watz the catch before promoting i placed Google Ads on my page. Making Money with Popular Search Engines With so many internet and home business opportunities on the world wide web nowadays it is very confusing as to know which ones are scams and which are not.However, even though I am sure that most of the money making schemes advertised have their merits, it would give the entrepreneur great peace of mind to know that he was building an internet business in conjunction with a credible and high profile corporate. These 7 Back Link Strategies Will Get You a Top Ranking on Google Guaranteed Google use a very complex function to determine which search results to return, Google is always changing and Modifying that function to better Serve the Search Engine User. The one constant is quality back links. ![]() |
home | site map |
© 2006 |