Drive More Traffic to Your Website With Your Web Page Title!
One of the most overlooked, but important components, on your web page is the Meta title. The Meta title is the text or page title found at the top left of your browser window and it is also the title saved when a web site visitor bookmarks your website. Some people will argue that search engines put little or no value on the title tag, but regardless of how the Meta title figures into the ranking algorithm, the title tag is still critical to driving new and repeat traffic to your website.
Countless sites under-utilize this title space by entirely forgetting to name their pages (untitled document) or name their page something completely useless or generic (welcome to our site, or home). An "untitled document" or "home" bookmark will do little to help encourage repeat visitors to your website. Either the visitor will have to take time to rename your bookmark or they will completely forget what the bookmark is for.
Not only does the title tag provide the bookmark name, but it also determines the clickable link that is displayed on the Search Engine Results Page (SERP).
If your title tag looks like this: Customized Email Stationary/Branded Email
Your page will show up like this on a Google search (or another SERP)
Customized Email Stationary / Branded Email
Obviously "untitled document" or "welcome to our site" is not very effective in drawing visitors to your site.
Follow these tips on writing an effective and useful title tag.
Search engines ignore (or don't index) "stop words," so avoid using them in your title. Stop words are common words that really don't help determine the true content of your site. Examples of stop words are: the, with, to, also, an, and, as, at, be, because. Space is already limited in your title tag, so there is no sense wasting space on words that will be ignored by the Search Engines and really won't help bring any new traffic to your site.
Basically, you can bring more visitors to your website site by keeping your Title Tags simple and meaningful.
© 2005 Tanya Beaudoin o/a Office on Demand, All rights reserved. You are free to use this article in its entirety, as long as you include complete attribution, including live web site link. Please also notify Mrs. Beaudoin as to where the material will appear. The attribution should read: "Tanya Beaudoin, B.A. owns and operates a Web Design Company - OOD Web & Graphic Design Studio - that specializes in e-solutions and graphic design (including web design, search engine optimization and internet marketing products like e-stationary and newsletters). Please visit Tanya's web site at http://www.officeondemand.ca for additional business related articles"
SEO myths busted by an ex-Googler Search Engine Land
SEO Is Everyoneâ€™s Responsibility: 5 Tips to Get Non-SEOs Bought Into SEO Search Engine Journal
A framework for SEO success with structured data Search Engine Land
Elevating Women in SEO: The Industry Still Has a Long Way to Go Search Engine Journal
The Future of SEO: What SEO & Marketing Pros Need to Understand Search Engine Journal
SEO Keyword Research: 13 of the Biggest Mistakes You MUST Avoid Search Engine Journal
Hereâ€™s Why Inclusive Web Design with SEO Wins 2020 Search Engine Journal
Hereâ€™s how to leverage long-tail keywords for your SEO Search Engine Land
Ongoing Education: Your Secret to SEO Success Search Engine Journal
Real-Time Insight & Real-Time Action in SEO: How Automation Bridges the Gap Search Engine Journal
How UX Complements SEO to Improve Conversion Strategy Business 2 Community
A 50-Point Audit for Getting Started with Local SEO Search Engine Journal
Googleâ€™s Baby Algorithms: How to Think About Them for SEO Search Engine Journal
Trend-Watcher: 6 New Ways to Do SEO in 2020 Business 2 Community
What is SEO? businessjournaldaily.com
SEM vs. SEO vs. PPC Defined: Whatâ€™s the Difference? Search Engine Journal
Google Launches New, Animated Video Series About SEO for Beginners Search Engine Journal
Three Off-Site Tactics That Seriously Boost SEO Traffic MarketingProfs.com
Let's Untangle the Knotty Mystery of SEO Radio World
How to find your ideal SEO agency Search Engine Land
Googleâ€™s John Mueller Speaks on SEO for Dark Mode Websites Search Engine Journal
SEO best practices support ADA compliance for digital accessibility Search Engine Land
5 SEO Tips to Optimize Your Next Blog Post Business 2 Community
The Lowdown on SEO This Year (infographic) Digital Information World
5 SEO Trends to Help Marketing Leaders Prepare for 2019 The African Exponent
5 Free Keyword Research Tools for SEO & PPC JumpFly PPC Advertising News
TF-IDF: Can It Really Help Your SEO? Search Engine Journal
Redefining SEO in the Age of Digital Transformation Destination CRM
How to Write SEO-Friendly Content in 2020 - VENTS Magazine
Why the University of Arizona changed its abbreviation for SEO Search Engine Land
Video: Eric Enge on Google advice vs. real-world SEO experience Search Engine Land
Tesla Solar: Is Google SEO the Only Issue? Market Realist
For SEO, How Fast Is Fast Enough? Practical Ecommerce
Recovery From November 2019 Google Update Search Engine Journal
Benchmarking Beyond SEO: What Competitors' Website Traffic Can Reveal Search Engine Journal
How to Boost SEO for Coworking Spaces Commercial Property Executive
Screaming Frog releases SEO Spider version 12.0 Search Engine Land
University of Arizona switches from UA to UArizona for SEO The Associated Press
SEO: Google's BERT Update Helps Ecommerce Product Pages Practical Ecommerce
Barry Schwartz on Covering SEO News, Productivity & How to Grow a Business [PODCAST] - Search Engine Journal
Barry Schwartz on Covering SEO News, Productivity & How to Grow a Business [PODCAST] Search Engine Journal
Why Discoverability Needs to Be an SEO Focus with Garrett Mehrguth [PODCAST] - Search Engine Journal
Why Discoverability Needs to Be an SEO Focus with Garrett Mehrguth [PODCAST] Search Engine Journal
Link Building for 2020: What Works and What to Avoid MarTech Advisor
Travel SEO: 8 Ways to Build Links & Get Press as a Travel Brand Search Engine Journal
An Introduction to Python for Technical SEO Search Engine Journal
How to find cheap & affordable SEO services Business MattersBusiness Matters
GoodFirms Unlocks the Most Trustworthy Digital Marketing and SEO Companies for November 2019 - MarTech Series
GoodFirms Unlocks the Most Trustworthy Digital Marketing and SEO Companies for November 2019 MarTech Series
Could Blogging Boost Your Ecommerce SEO? Practical Ecommerce
How Google's BERT SEO Update Will Impact Content and Search PR News - For Smart Communicators
Pro Rank Tracker Launches Lite Tool Rankitor, with Plans Starting at $5 Search Engine Journal
The psychology of SEO on Brains Byte Back The Sociable
How to Create Content For Terrific Website SEO Business 2 Community
5 SEO suggestions to market your food truck | Commentary Food Truck Operator
Baidu SEO: Content Delivery, Speed & Accessibility Search Engine Journal
10 Best SEO Podcasts to Master the Art of SEO 99Signals - Tech News, Tech Hacks, & More
5 DIY SEO Tips That Your Small Business Needs Business.com
Google BERT Update â€“ What it Means Search Engine Journal
Video: Eric Enge on building and selling his SEO agency Search Engine Land
Cincinnati CEO Warren quit medical school to start a business Cincinnati Business Courier
Creative & SEO Copywriter, Penguin General - London The Bookseller
Expedia Suffers Major Decline, Blames the Changing SEO Landscape Business Deccan
Park Hang-seo Receives AFF Coach of the Year Award KBS WORLD Radio News
Get the mega SEO and digital marketing bundle for 97% off Android Authority
What Does It Mean to â€˜Do SEOâ€™? Search Engine Journal
Lee Na Young, Park Seo Joon, Lee Jin Wook, And Jung Hae In Attend Donation Event For Warmer Winter - soompi
Lee Na Young, Park Seo Joon, Lee Jin Wook, And Jung Hae In Attend Donation Event For Warmer Winter soompi
The Best Free SEO Tools to Increase Your Rankings Entrepreneur
Should you do 100% of your SEO in-house? Search Engine Land
My experience with SEO Practical Ecommerce
25+ Unique Blog Post Ideas to Engage Your Readers Search Engine Journal
7 SEO best practices you should be doing regardless of what Google says Search Engine Land
Can SEO Be Made Predictable? Search Engine Journal
Free Longtail tool offers better SEO The Australian
Easy SEO in 6 Simple Steps
If you want to increase traffic to your website and better your search engine positioning, here is an easy 6 step process that will enable you to do so.1.
Duplicate the Exact Steps Used to Get a Number 1 Yahoo Ranking in Less than 30 Days
If you have ever been into a McDonalds you will understood the value of the Cookie Cutter Model. Every McDonalds you go in are the Same.
Web Site Copy is about More Than Keywords
Let's say you are writing a web site to sell beach homes on Vancouver Island, BC, Canada.You look for some good keywords and come up with 'Vancouver Island waterfront property'.
Goofy Mistakes that Hurt Your Search Engine Rankings
One thing is for sure, you don't want to spend hours, perhaps days, months, or years on a website to have some stupid little mistake get your site dropped or never even listed in the search engines. There are a lot of rules that search engines have created to block out what they call spammers, so don't kid yourself by telling yourself you are not an evil spammer.
How To Syndicate Your Content
Note: In order to preserve the proper format for the HTML code snippet in this article, copy and paste the article into Notepad, then copy and paste it from Notepad into your HTML web page.-----------------------------Do you have regularly updating content that you would like to make available to other websites? Perhaps a computer tip of the day, a daily recipe, or even a daily cartoon?Do you want to give your website more exposure, boost sales, enhance your search engine rankings, or grow your newsletter subscriber list?A fast and easy way to accomplish all of these goals is by using content syndication.
Building Link Popularity As Easy As 123
The most difficult area of SEO is building link popularity. You may be thinking why? Because there are no easy ways to build link popularity.
Get Traffic You Need - Make Your Links Work
So you have built a nice web site with good solid content and now want to start selling your products or services.Search Engine Optimization (SEO) is rapidly becoming a dying art.
Search Engine Essentials
What are Search Engines?There are numerous different search engines, and all are essentially huge databases containing information about web pages from the internet. A web-based user interface then allows the user to search the contents of this database.
What are the Benefits Of Submitting To Directories?
Increasing your web traffic and rank in search engines is probably one of your major goals, at least as far as your online business is concerned. One great way to increase your traffic and weight in the search engines is to submit to directories.
10 Ways To Indirectly Get To The Top Of Search
There are millions of web sites trying to get listed in the top 20 spots of the major search engines. That amounts to a lot of competition! I say if you can't get listed at the top, indirectly get to the top.
Blogging, Spamming, and Blog Spam
Email marketing once proved to be immensely effective, but the greedy and idiotic polluted the well by spamming the planet with everything from weight-loss products to sexual enhancement drugs and beyond. Because of the stench, filters and laws have been created to attempt to fix the problem, but still the Internet is polluted with more and more junk each day.
Three Search Engine Ranking Gold Tips
Getting a high ranking in the search engines is something with many variables.It can rely on what industry you're in, the products or services you supply, and the competition you have.
LSI and Link Popularity
When Paypal's official Web site no longer ranked #1 in Google on a search for "paypal," it was obvious that Google had become more aggressive in penalizing sites with "unnatural" backlink anchor text. Although the high-profile Paypal example has since been rectified, thousands of webmasters are suffering the consequences of not ranking for even their official company name, let alone their top keywords.
How Important is PageRank, Really?
Webmasters can spend most of their waking hours doing everything they can to raise their Google PageRank. It is common knowledge that PageRank, which is largely based upon the number and quality of backlinks a webpage has, is an important factor in how well a particular webpage ranks within the Google search results.
Getting Noticed by Search Engines
We all, meaning us webmasters want to have the best and top-rated website. But how do we get there? We start linking and submitting.
What Constitutes a Complete and Effective SEO Campaign?
Unfortunately, not many Search Engine Optimization companies know what this involves. You may see a "one size fits all" package, link popularity development in the form of submitting to link farms, or even the dreaded "Submit Your Site to 1000's of Search Engines" scam.
7 Simple Steps to Spy on Your Online Competition and Acheive a High Page Rank
My Grandfather ran a small Grocery Store and when you would ask him a Question about his Business he would laugh and reply does Macy's Tell Gimbel's. (At the Time Gimbel's was a major Competitor of Macy's in the New York Department Store Market.
Expert Help From Google Answers
Web users turn to search engines for answers to their questions. This is usually done through various levels of searching the engine's database.
Finding The True PR Of A Page?
I had an email "conversation" this last week which I feel others may benefit from "listening in" on. Here it is in summary:"AndyWhy is it that xxxxxxx ranks so well on Google for the phrase xxxxxx xxxxxx when it has a PR of 0.
Google Loosing Fan Base?
"Nothing last forever but the Earth and sky." - from Dust in the Wind by Kansas.
|home | site map|