How to Improve Your Search Engine Rankings
When people think of search engine optimization, they immediately think of time consuming very tedious tasks that are way beyond their capabilities. That might be true if they put no time and effort into it. I do agree that improving search engine rankings in competitive niche markets require a good deal of knowledge and expertise. It's TIME to learn the basics of how to improve your search engine rankings. There is huge need for search engine optimization experts, but most websites don't find themselves in a very competitive niche market. Many websites can achieve top rankings by applying my optimization basics. All you have to do is put in the time learning and applying them.
Let me lay out the basics of search engine optimization. You can find a professional to do it but some professionals charge thousands to even get your foot in the door. Others have you fill out lengthy quote requests and tell you they'll be back in about three days with a quote. Then you wait for three days, and no email shows up. It might be worthwhile trying these basics out before paying an expert.
Please Note: If you feel you haven't achieved the results that you want, then try some affordable SEO experts who have more knowledge and expertise in their field.
What is Search Engine Optimization?
Search engine optimization is the process of coding a website to achieve top rankings in the search engines. You must concentrate on the website's most relevant keywords. These relevant keywords are the key phrases that people are most likely to type into the search engine to look for websites. These websites must present their products and services within a twenty second period to ensure that the visitor locks into their site. Let me give you a scenario that happens far too many times. Let's say you are looking for a great hosting company. You type in your favorite search engine and enter a few keywords: cheap hosting. You get thousands upon thousands of websites. What the search engine displays to you makes you decide whether or not to click on it. When you finally decide to click on it, how many times have you seen Google "adwords" throughout the whole left side in no particular format? How many times have you seen affiliate product advertising on the whole right side in no particular format? Goodbye! What could have been an easy sell turned out to be an easy click out of your website. This is not what you are trying to achieve.
The first step for search engine optimization is to choose the most suitable keywords for your site. Make a list of the most suitable keywords for your site and then split one or two of them to each suitable page within the site. One keyword per page is preferable, but two per page is not so bad. Sometimes it is useful to split a large page into two smaller pages so that a different keyword can be targeted on each page.
IMPORTANT NOTE: Matching keywords to a page's content is essential. A search engine robot and spider has caught on to all the tricks. Don't try to outsmart it.
Basic Search Engine Optimization Structure is vital to your success.
An obvious and overlooked aspect of search engine optimization is to make sure that search engine spiders can actually crawl to all of your website's pages. If the spiders and robots can't find them, then they won't get indexed, and we've wasted a lot of time on search engine optimization. Make sure that your navigation structure of your website is strong. Would you build a mansion on a one inch foundation? Probably not! Then why build your website mansion on a weak foundation. This means that all of your pages are linked together on every page. When the spider crawls throughout your website, it will crawl to all of the pages and back again. If there is one broken link, this could affect your search engine rankings!
Don't forget the not so obvious:
?Robots and Spiders can't see links embedded in Java and most times Flash. When a spider and a robot crawls over your website, it only reads the text, and those embedded links are invisible to the spiders and robots far as search engines are concerned, they don't exist. Let's make a promise not to use them.
?How many times have you clicked on a link and looked at the URL, and it contained about 32 extra letters and numbers in it? Google won't spider any URL that looks like this. Avoid using dynamic URLs.
?Make sure all pages link to at least one other page. Links to pages that don't link out are called "dangling links". Google founders, Sergey Brin and Lawrence Page, once wrote about Dangling links
"Dangling links are simply links that point to any page with no outgoing links. They affect the model because it is not clear where their weight should be distributed, and there are a large number of them. Often these dangling links are simply pages that we have not downloaded yet..........Because dangling links do not affect the ranking of any other page directly, we simply remove them from the system until all the PageRanks are calculated. After all the PageRanks are calculated they can be added back in without affecting things significantly." -
extract from the original PageRank paper by Google's founders, Sergey Brin and Lawrence Page.
?It is good to structure the internal links so that targeted keywords are reinforced. For example, organize the links so that a topic's sub-topic pages link to the topic page with the right link text (see below), and vice-versa.
Link-text ahref="url">Type in your link textType in your title words hereInsert your headings or your titles of your text here
John Mueller Surprises with Answer to a Negative SEO Question Search Engine Journal
Google Introduces Beta Explanations that Can Explain Smaller Issues with SEO Marketing Campaigns - Inc.
Google Introduces Beta Explanations that Can Explain Smaller Issues with SEO Marketing Campaigns Inc.
12 Ways to Build a Winning SEO Strategy on a Small Budget Search Engine Journal
Coaching SEO To Win Forbes
How to Make SEO Happen in 2020 Practical Ecommerce
SEO myths busted by an ex-Googler Search Engine Land
Video: Jeff Selig on the early days of SEO, Google algorithms & international SEO - Search Engine Land
Video: Jeff Selig on the early days of SEO, Google algorithms & international SEO Search Engine Land
Why SEO is an Essential Puzzle of Digital Marketing Business 2 Community
SEO Is Everyone’s Responsibility: 5 Tips to Get Non-SEOs Bought Into SEO Search Engine Journal
8 Tried & Tested Tips for Improving SEO & Developer Relations Search Engine Journal
How to Create a Superior SEO Strategy Business.com
Google’s John Mueller: Never Blindly Follow Big Sites’ SEO Search Engine Journal
Why Amazon success requires a holistic approach to SEO and advertising DigitalCommerce360
How to Monitor SEO Topic Clusters, Silos Practical Ecommerce
Seo-Ho Lee, Rohini Narayanan and Thomas Coulouras: Youth press Neal to support Green New Deal - GazetteNET
Seo-Ho Lee, Rohini Narayanan and Thomas Coulouras: Youth press Neal to support Green New Deal GazetteNET
SEM vs. SEO vs. PPC Defined: What’s the Difference? Search Engine Journal
Basic SEO Tips Any Content Writer Should Know Business 2 Community
Reciprocal Links: Do They Help or Hurt Your SEO? Search Engine Journal
THE HOTH is releasing their secret formula to SEO success in their new guide The Ultimate SEO Strategy Template for Getting More Website Traffic - PR Web
THE HOTH is releasing their secret formula to SEO success in their new guide The Ultimate SEO Strategy Template for Getting More Website Traffic PR Web
How Does SEO Work? JumpFly PPC Advertising News
Local SEO Strategy Guide: How to Rank Where It Counts Search Engine Journal
Four ways to improve your SEO results in 2020 Baltimore Business Journal
Elevating Women in SEO: The Industry Still Has a Long Way to Go Search Engine Journal
Leeds SEO Specialist Offers Free Audits & Analysis StreetInsider.com
Here’s Why Inclusive Web Design with SEO Wins 2020 Search Engine Journal
How to Write SEO Proposals That Prove Your Value & Eliminate Client Concerns [Webinar] - Search Engine Journal
How to Write SEO Proposals That Prove Your Value & Eliminate Client Concerns [Webinar] Search Engine Journal
The 8 Benefits of SEO for Ecommerce Practical Ecommerce
TripAdvisor Buys SinglePlatform For $51M From ConstantContact To Offset Google's SEO Roadblocks 12/09/2019 - MediaPost Communications
TripAdvisor Buys SinglePlatform For $51M From ConstantContact To Offset Google's SEO Roadblocks 12/09/2019 MediaPost Communications
30+ SEO Stats from 2019 to Guide Your Strategy in 2020 and Beyond [Infographic] - Social Media Today
10 SEO factors that influence your Google ranking Eastbourne Herald
Trend-Watcher: 6 New Ways to Do SEO in 2020 Business 2 Community
Park Hang-seo: “We will try our best for fans' dream” Nhan Dan Online
Could Blogging Boost Your Ecommerce SEO? Practical Ecommerce
The Most Effective Link-Building Strategies According to SEO Experts MarketingProfs.com
Sr. Manager, SEO job with NBCUniversal, Inc. | 407143 mediabistro.com
Best Tips for SEO Writing in 2020 What Mobile
Search Engine Optimization (SEO) Tools Market To Witness Huge Growth By 2025 | Ahrefs, Google, SEMRush, KWFinder - Kentucky Reports
Search Engine Optimization (SEO) Tools Market To Witness Huge Growth By 2025 | Ahrefs, Google, SEMRush, KWFinder Kentucky Reports
Seo Ye Ji being considered for female lead opposite Kim Soo Hyun in 'I'm a Psycho But It's Okay' - allkpop
Seo Ye Ji being considered for female lead opposite Kim Soo Hyun in 'I'm a Psycho But It's Okay' allkpop
Survey Says: The Best SEO At Google Is John Mueller Search Engine Roundtable
Misquoted and misunderstood: Why many in the search community don’t believe the WSJ about Google search - Search Engine Land
Misquoted and misunderstood: Why many in the search community don’t believe the WSJ about Google search Search Engine Land
Poll: After The SEO Audit; Next Steps Search Engine Roundtable
Focus More Or Local SEO To Increase Local Engagement Promotion World
What Does It Mean to ‘Do SEO’? Search Engine Journal
Hometown of popular football coach Park Hang-seo pushes to create Vietnam-style village - Viet Nam News
Hometown of popular football coach Park Hang-seo pushes to create Vietnam-style village Viet Nam News
The Best Free SEO Tools to Increase Your Rankings Entrepreneur
7 SEO best practices you should be doing regardless of what Google says Search Engine Land
SEO Service Provider Services Market- Growing Industry, Demand and Business Outlook 2019 to 2025 - Hitz Dairies
SEO Service Provider Services Market- Growing Industry, Demand and Business Outlook 2019 to 2025 Hitz Dairies
Hyun Bin, Son Ye Jin, Seo Ji Hye, And Kim Jung Hyun Elicit Intrigue In “Crash Landing On You” Main Poster - soompi
Hyun Bin, Son Ye Jin, Seo Ji Hye, And Kim Jung Hyun Elicit Intrigue In “Crash Landing On You” Main Poster soompi
6 Brilliant Reasons Why You Should Use SEO Tools Search Engine Journal
My experience with SEO Practical Ecommerce
SEO Keyword Research: 13 of the Biggest Mistakes You MUST Avoid Search Engine Journal
Global SEO Service Provider Services Market to Witness Significant Revenue Growth During the Forecast Period, 2020–2024 - Eastlake Times
Global SEO Service Provider Services Market to Witness Significant Revenue Growth During the Forecast Period, 2020–2024 Eastlake Times
What's the Value of SEO? Practical Ecommerce
Can SEO Be Made Predictable? Search Engine Journal
Local Businesses are Following Local SEO Trends to Reach Potential Customers America Daily Post
6 SEO Tips to Benefit Any Business Entrepreneur
Ongoing Education: Your Secret to SEO Success Search Engine Journal
Hyun Bin, Son Ye Jin, Seo Ji Hye, & Kim Jung Hyun are all elegance in main poster for 'Crash Landing On You' - allkpop
Hyun Bin, Son Ye Jin, Seo Ji Hye, & Kim Jung Hyun are all elegance in main poster for 'Crash Landing On You' allkpop
5 On-Site SEO Factors That Matter Most Search Engine Journal
5 Easy SEO Wins with Powerful Results Search Engine Journal
7 Basic SEO Best Practices You Can Learn from Huge Travel Brands Search Engine Journal
7 Ways to Improve Your Website's SEO Business.com
SEO Service Provider Services Market Strategic Overview, Scope and Advancement Outlook 2019 to 2024 - The Market Publicist
SEO Service Provider Services Market Strategic Overview, Scope and Advancement Outlook 2019 to 2024 The Market Publicist
Is SEO Really Complex or Are We Overcomplicating It? Search Engine Journal
10 Ebooks About SEO You Should Download & Read Now Search Engine Journal
7 Best SEO Tools to Help You Rank Higher in Google Entrepreneur
7 Reasons Why SEO Matters for Every Startup Entrepreneur
How to Avoid SEO Misinformation Search Engine Journal
SEO #2: On-page Optimization
Yesterday you should have read the first course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #2 and study on-page optimization.
Should You Be Linking for Traffic or Rankings?
Just for a change, rather than a technical article, I would like to tell you a story. To begin, imagine your website is a little country bar, now let's go back to when the internet began, and reciprocal linking was being done properly.
Do Not Drop Your Web Site Off the Search Engine Cliff
If you've been feeling like Tom Cruise climbing up the side of some remote jagged mountain in the blazing hot sun and concerned you're facing "mission impossible", chances are you own a web site.Adding to the intense thrill of web site ownership are keyword comparisons and bidding for good keyword positions in search engines.
Two Myths About the Search Engine Listing
Getting top search engine listing is perhaps one of the hottest subjects in the internet marketing world. The problem is that many discussions on this subject are based on speculation.
How to Get Listed in Yahoo Within 48 Hours, Without Paying $299
First of all you need to get a blog. If you don't have one yet, you can get one for free by going to www.
Keywords Finalization Methodology
To arrive at the set of keywords that:Describe business correctly (are relevant) Attract traffic (are popular & are searched for) Have less competition (are relatively un-optimized for )StepsStep I: Lets start by saying that the for the keyword finalization of a web site the first step is to device the theme of the web site. The keywords then should be generated which are in sync with the themeing structure of the site.
How to Choose Keywords to Theme Your Pages and Boost Your Traffic
One of the most frequent questions I get asked is in the choice of keywords for a new site, specifically secondary keywords..
Why is Search Engine Optimisation Expensive?
Many of our customers (http://www.internet-marketing-australia.
Why Articles Are Not The Route To High Search Engine Rankings
If you have any interest in getting high search engine rankings for your website (and who doesn't) you've probably been sold the idea that writing and publishing your own articles will do it for you. Here's why that's not entirely true.
How to Get the Ranking You Always Wanted!
Is your web site well ranked (In the top ten search results) in the results? If not, you need to read this and get the ranking you always dreamed of getting with your web site! I will show you how to get your web site a top ten ranking in the search engines with these few easy-to-do steps.Site Design - The web site's structure will decide how the spiders read your web site and the speed of them indexing the web pages.
Google Ban - How Not To Get Banned By Google!
Given that Google now provides over 75% of all Internet search traffic, the last possible thing any site owner would want is to be banned from the Google index!With countless search engine marketing techniques being employed these days, and contrasting advice available all over the web, it is well worth ensuring that you do not 'over optimise' your site or use any techniques which will result in Google penalising your site.Although the main rule would be to create a site which caters for your audience, provides quality content and contains meta information which is faithful to your site content, you should always optimise your site code to aid in your search ranking efforts, but this should be done in moderation, and in line with the following tips.
Boost Your Search Engine Ranking And Generate Free Traffic With Reciprocal Links
Reciprocal links are an important step in your overall plan to get site visitors.What are they? Reciprocal links are mutual links you and some other web site owner agree to post on your respective sites.
Search Engine Optimization Tips For 2005 - Part Three
Welcome to part three of our series of articles on search engine optimization. In the third and final part of our series of articles on search engine optimization we cover the topic of links, the types of links and what makes them so important.
Straight Talk on Search Engine Optimization
To get your website listed well in the major search engines, you have to perform search engine optimization (SEO). .
SEO Expert Guide - Paid Site Promotion (Marketing) (part 7/10)
In parts 1 - 6 you learnt how to develop your proposition, identify your key words and optimize and promote (for free) your site and pages. You were also introduced to our mythical Doug (who sells antique doors, door handles, knockers, door bells or pulls and fitting services) in Windsor in the UK.
SEO Expert Guide - Free Site Promotion (PR) (part 6/10)
In parts 1 - 5 you learnt how to develop your proposition, identify your key words and optimize your site and pages. You were also introduced to our mythical Doug (who sells antique doors, door handles, knockers, door bells or pulls and fitting services) in Windsor in the UK.
Top Search Engine Ranks- The Only Secret You Need- Explained: Part 1
The top three search pages- the only place you'll be noticed they say. Unfortunately, they are correct.
Rock Your Rank With a Dynamite Text Link - Yahoo Directory Explodes Rankings
Last week a client called me excitedly exclaiming that their Google PageRank had jumped a notch and their targeted keyword term now ranked #23 (up from #45) for their competitive search phrase. I asked the client if he'd been notified by Yahoo that his site was now included in the index after we had submitted it three weeks ago.
Keywords - Key For All Doors
Keyword research is certainly the most important phase in Search Engine Optimization process. Whether you hire a SEO company to do the job or you are doing the SEO process in-house, take your time during this process.
Pay-per-click - the Ultimate Tool to Boost Affiliate Sales
The old ways are not always the best ways.The traditional model of making money from affiliate products was simple.
|home | site map|