![]() | |
![]() | |
![]() |
SEO Information |
|
![]() |
Press Release + PRWeb = Top Google Rank... True or False?
I've always been a big time press release aficionado. And up until recently I've steadfastly taken the low tech route by sending them out via snail-mail. Yeah, I'm a little old-fashioned when it comes to certain things. But long-time habits are hard to break when they produce great results. Anyway, I was in the midst of launching a new piece of software August 2005. As I prepared to begin my press release prepatory ritual of labeling and stamping envelopes, it occurred to me that since it's the summertime, and people are always in and out on vacation, perhaps I should give online press releases a spin. (Okay the REAL reason I wanted to try it is because I was feeling particularly lazy, and I didn't feel like labeling and stamping hundreds of envelopes. A girl has to get her mandatory poolside hours in before the leaves start falling.) In the back of mind I kept thinking what a waste of time this online press release thing was going to be. But I decided that it couldn't hurt... I hoped. I went through the web sites of around half a dozen press release distributors. Major fixtures like PRNewswire didn't give me any toe curling experiences. The price was high and they tend to deal with a lot of corporate press material. My software is geared towards Joe and Jane Q. Public, so I didn't feel that it was going to be a compatible match. There were a few press release distributors that specialized in software. And their prices were well within my targeted range. However I decided against them because most of the outlets they'd be mailing to weren't within my target audience. I could've compiled my own little media list for a lot cheaper. But that wouldn't work either. I had a chaise lounge with a slowly fading butt imprint. I needed to fill it up again - STAT. Compiling a list just wasn't in the cards. That's when I arrived at PRWeb.com. I've known about this site for several years now. But I've never given it much thought, as I really hadn't heard any super stellar reviews about it. Now in case you're wondering, PRWeb distributes press releases in a variety of topical categories. You can submit your release for free. You can contribute up to $80 and get some extra perks. Or you can use their $119 PRWeb Direct service, which gets your release in prestigious positions like Yahoo News and Google News. I opted for the PRWeb Direct service figuring that's where I would get the best results. I wrote my own release, submitted my order to PRWeb, then took out my Troll doll and rubbed him on the computer for good luck. The next morning I got up and logged into my PRWeb account. They have a stat's program that tells you how many pageviews your press released has received, and I was curious to see whether I'd gotten 5 or heaven forbid 20 clicks. (I'm such a pessimist at times!) Well you could have pushed me over with a calm summer breeze after I saw those numbers. At 7:30 am EST my press release already had 40,000+ pageviews. By the end of day, that number had surpassed 96,000. Did that translate into thousands of dollars worth of software sales? Well actually, it didn't. But that press release wasn't my best work. It was good, but not great. Silly me. However, I did get a nice little surprise. Two days after the release I happened to be doing some searching on Google using one of the major keyphrases mentioned in my press release. Low and behold, there on page 1 was my press release holding it down in the #5 position. A similar search at Yahoo showed the release in the #8 position. The number of keyword optimized sites for my targeted phrase (which is "ebay seller software") is 24,100 at Yahoo, and 531 at Google. But that's irrelevant news to me. The point here is... #1 - My marketing message made it onto the coveted first page of Google for a nicely targeted phrase. No sandbox. No waiting for my brand, new site to get spidered. #2 - My marketing message made it onto the coveted first page of Yahoo for a nicely targeted phrase. No trying to figure out Yahoo's algorithm, rhyme or reason. #3 - The press release was delivering traffic to my web site BEFORE it even got listed in the top 10 at Google and Yahoo. In fact, the release was featured on many different auction resource and news sites. PRWeb is what I like to call a Back Road tactic. It get's you a top 10 rank, without having to go through the usual SEO channels. And it's probably some of the best traffic you can get, short of somebody clicking directly on your site. There aren't many reliable and consistent Back Road's. This is only the second one I've come across that fancies both Google and Yahoo. So it's definitely worth taking advantage of. So now back to my original question... Press Release + PRWeb = Top Google Rank... True or False? True. Now excuse me while I soak in the slowly diminishing rays of summer. PRWeb has got my back. Alexis Dawes is the author of "Taking The Back Road To Get On Google's First Page" an electronic report that shows webmasters how to use intermediary web sites like PRWeb to get their marketing message top Google rank. She has been successfully using these tactics since November 2004. You can get more information at (http://www.Get-In-Google-Now.com).
MORE RESOURCES: Top 7 Most Important SEO Trends for 2021 - WRCBtv.com | Chattanooga News, Weather & Sports - WRCB-TV SEO for Podcasts | Inbound Marketing Agency Browser Media Shopify SEO: 8 Tips to Help Customers Find Your Store Business 2 Community Video: Steve Marin on content, SEO and using data as backup Search Engine Land 15 tips to boost your website's SEO Creative Bloq How to Diagnose Page Ranking Declines: Ask An SEO Search Engine Journal Google on SEO Best Practices for News Sites & Short Articles Search Engine Journal What Is the Right Price for Your Agency's SEO Services? Search Engine Journal LAUNCH - Mastering SEO for Your Design Business Business of Home Bringing to light the leading SEO Agencies of March 2021 – An exclusive analysis by TopDevelopers.co EIN News 18 More SEO Issues That Cause Search Rankings & Traffic to Drop Search Engine Journal 3 Top Skills SEO Content Writers Need to Succeed Search Engine Journal Poll: Is There A Shortage Of SEO Talent? Search Engine Roundtable SEO: Keyword Research for Product Content Practical Ecommerce This $30 SEO Tool Helps Optimize Your Site to Rank on Google Black Enterprise The Complete SEO Checklist for 2021 - Business 2 Community Business 2 Community The 3 Unexpected Benefits of Search Strategy - Business 2 Community Business 2 Community The Wall Street Journal is getting into SEO and self-help content Business Insider Google News SEO & Google Discover with Conde Nast’s John Shehata [Podcast] Search Engine Journal The Role Of SEO In The Modern-Day Marketing Stack 02/25/2021 MediaPost Communications 6 Local Search (SEO) Myths that Need Busting for Dental Practices Dental Economics Startups Under 30: Jon Hart, Hart SEO Jacksonville Daily Record How to Align Your International Roadmap with Google Updates Search Engine Journal Law Firm SEO: The Complete Guide Search Engine Journal Lockdown search trends: How brands can maintain momentum with their SEO and content strategy Econsultancy Search Engine Optimization (SEO) Software Market Study Navigating the Future Growth Outlook to 2026 | Key Analysis by Moz, Ahrefs, Ahrefs, DeepCrawl, SEMrush, Searchmetrics Essentials – KSU | The Sentinel Newspaper KSU | The Sentinel Newspaper Ecommerce SEO: Bring More Customers to Your Online Store Business 2 Community Top 5 Technical SEO Basics for a SaaS Website TechBullion 8 New & Updated Google My Business Features for Local SEO Search Engine Journal How Does Alexa Rank Measure Search Engine Optimization? JumpFly PPC Advertising News Digital.com Announces Best SEO Firms in Washington DC 2021 WFMZ Allentown Technical SEO Consultant Prolific North What is an Entity & How They Impact SEO Business 2 Community Hackers Use SEO Malware After Fixing Website—'Gootloader' The Next Big Thing to Worry About? Tech Times Moz Hires Senior Search Scientist To Expand SEO Research Yahoo Finance Search Engine Optimisation (SEO) Software MARKET SHARE, REVENUE, AND AVERAGE WORTH BY MAKERS SHARED IN AN EXCEEDINGLY LATEST ANALYSIS REPORT – KSU | The Sentinel Newspaper KSU | The Sentinel Newspaper Digital Asset Management: What Is It & Why It Matters in Enterprise SEO Search Engine Journal The Economist is hiring a Senior SEO Editor The Economist 3 SEO Lessons From The New York Times & CNN on How to Rank #1 Search Engine Journal Team Soda, the San Diego SEO Experts Offering a Comprehensive Range of Services - Press Release Digital Journal SEO Service Provider Services Market by Top Manufacturers: OpenMoves, WebiMax, Boostability, Digital Marketing Agency The Bisouv Network A Step-By-Step Guide to Winning at Product-Led Content Marketing Search Engine Journal True Beauty star Cha Eunwoo in talks to join Seo Ye Ji & Kim Nam Gil in upcoming drama, Island PINKVILLA SEO Software Market Outlook: 2021 the Year on a Positive Note – The Bisouv Network The Bisouv Network Park Bo Gum & Gong Yoo starrer Seo Bok to release on April 15 via theatres and OTT platform TVing PINKVILLA Trending Report: Seo Software Market to Reflect Impressive Growth Rate by 2027| Keyplayers- BrightEdge, Conductor, Linkdex, SpyFu – KSU | The Sentinel Newspaper KSU | The Sentinel Newspaper Global SEO Software Market Landscape and Its Growth Prospects 2020 – KSU | The Sentinel Newspaper KSU | The Sentinel Newspaper Media Saga Social SEO Opens Digital Marketing Agency In Grand Rapids, MI - Press Release Digital Journal Cheese in the Trap star Seo Kang Joon reportedly in talks to star in upcoming thriller Zero PINKVILLA Search Engine Optimization with Nicole Mattson | News Dakota newsdakota.com Freelance SEO Writer - Work from Home Pedestrian TV The Next K-Movie Hit: ‘Dream’, IU and Park Seo-joon’s Highly Anticipated Film Korea Portal (English Edition) Student Action party announces names of candidates for ASUC Senate Daily Californian ONE reveals atomweight grand prix field; confirms Ham Seo-hee South China Morning Post Local SEO Software Market Future Prospect 2026 : Moz, SEMrush, SEOprofiler - Press Release Digital Journal Updated Report of Search Engine Optimization Services Market with Current Trends, Drivers, Strategies, Applications and Competitive Landscape 2026 – The Bisouv Network The Bisouv Network How to Learn SEO: A U.S. News Guide U.S. News & World Report How SEO works and how to use it to rank higher in search results Business Insider 3 Hidden Benefits From Mastering SEO Built In YouTube SEO for Beginners: 10 Best Practices to Get You Started Search Engine Journal 5 essential search engine optimization tips that actually work The Business Journals International SEO for 2021 & Beyond: 9-Point Checklist for Success Search Engine Journal SEO 101: Get Your SEO Guide for Beginners [EBOOK] Search Engine Journal |
![]() |
![]() |
![]() |
RELATED ARTICLES
How Important is PageRank, Really? Webmasters can spend most of their waking hours doing everything they can to raise their Google PageRank. It is common knowledge that PageRank, which is largely based upon the number and quality of backlinks a webpage has, is an important factor in how well a particular webpage ranks within the Google search results. Maximize Your Search Engine Traffic - 13 Ways to Pull in More Visitors From the Search Engines Maximizing traffic from the search engines to your web site is not a difficult task but it does require you to think ahead and plan your Search engine optimization strategy carefully. If you have not yet built your web site and are still in the initial planning stages then you may have an easier time of it. Surviving the Search Wars - Local Directories The pursuit of online information has become an increasingly dynamic and competitive marketplace during the past three years. Global heavyweights such as www. History of World / Regional Search Engines and Directories Computers have become a way of life for people around the world. They are used to research term papers, check weather forecasts, track military progress, exchange ideas (blogs and chat) and to find the cheapest price on items etc. Link Building in Light of Vision-based Page Segmentation The days of basing a successful link building strategy on link quantity and anchor text alone may be numbered. The link popularity theories behind PageRank and Hilltop remain important, but major search engines are continually adding new elements to their link algorithms to improve search relevance. Drive More Traffic to Your Website With Your Web Page Title! One of the most overlooked, but important components, on your web page is the Meta title. The Meta title is the text or page title found at the top left of your browser window and it is also the title saved when a web site visitor bookmarks your website. Things You Must Realize When Searching For the uninitiated, searching for web pages can seem a slow, obscure process. Unless you have a high-speed Internet connection, web pages may seem to take days to load. An Ethical Alternative to Doorway Pages Definition: A doorway page is content created specifically for the purpose of garnering high placements in the search engines.Issue: Google makes the following specific recommendation: Avoid "doorway" pages created just for search engines or other "cookie cutter" approaches such as affiliate programs with little or no original content (http://www. Offpage Optimization: Does Article Marketing Cut the Mustard? For those who haven't heard: article marketing is the new offpage optimization strategy that works like magic and won't cost you a dime. What's the strategy? You create an arsenal of short, well-written keyword articles aimed at your target customer and include your URL at the bottom. Search Engine Optimization Lies & Misconceptions In a perfect world, everyone would be honest.In a perfect world, no one would violate search engine policies to try get a better listing. How to Make Better Use of Web Site Page Titles and META Data We got down to the basics with web site page titles and META data as part of a new study on how manufacturers use natural search engine optimization (SEO). Businesses of all types could benefit from the following case studies that show how poor titles and META data can be improved from an SEO perspective. All about SEO or SFO? First let's start with definitions:SEO: Search Engine Optimization, SFO: Search Friendly Optimization.These two things are what most webmasters have trouble balancing. Search Engine Submission - What to Look for when Selecting an Australian SEO Company Every business owner I've met has been encouraged at some point to invest in a website; often convinced with hype that if their business didn't have a website then they might as well pack their bags and retire to the social security queue.Hype aside, this statement is basically true. The Purpose of PageRank? I am sure the first thought provoking question that popped into your head would be: what exactly is PageRank? Well PageRank can be summed up as how vital Google considers a particular webpage. Pagerank is a value from 0-10, zero being the least significant and ten of which few obtain being the most note-worthy. Advanced Uses for the Google Algorithm Previously.. Search Engines The Masters Of The Internet Universe - Part 3 This is part three of the article series and deals with the paid inclusion and organic search results from search engines.We touched on the topic of Kibitzing in the last part, now we will deal with some of the new concepts in search engine submission namely Paid Inclusion and Sponsored Results. Look Out MSN Search, Here Comes Gbrowser It is official, the search engine wars are in full swing. On Tuesday, February 01, 2005 MSN officially rolled out its new search solution to all of its websites, including MSN. What is Search Engine Optimization? It is no secret that search engines are the number one traffic generating method for driving visitors to the different web sites. Search engines are very useful in helping people find the relevant information they seek on the Internet. Google Is Not Only A Search Engine! When you now organize a street interview and ask people "What is Google", I assume more than 90 percent of the people answer that Google is a search engine. Indeed, Google is a search engine and it is probably its core business, but Google is much more!A short overview of the main services of Google:++ Category One : Google Web Search Features ++- Besides the traditional Google search engines in different languages, there is also a local search engine available: Google Local. Search Engine Optimization - Enhancing Web Site Visibility I've had several prospects and clients say to me "I want my web site to come up on top in search engines." And some have been contacted by an SEO company asking for lots of money and claiming that they can guarantee top search engine results, which in many cases is just false promises. ![]() |
home | site map |
© 2006 |