Dont Get Banned by Google
There are many Black Hat techniques that people use to try and influence Googles ranking of their sites, the simple thing to remember is that THEY DO NOT help your rankings, are simply a waste of your time and sooner or later will lead to a Google ban for your site. Sure there are sites that use these techniques and are getting away with it but they will eventually get penalised as Google always manages to find them eventually.
As I said please avoid using these techniques :
Alt Image Tag Stuffing
This is a way that webmasters try to 'force fill' keywords into their website, thus the search engines can see these keywords and their site visitors see no difference at all to layout and an excessive use of certain words.
What happens is that webmasters insert graphic's that relate to their subject and then add an alt image tag to it. The search engines see this but a visitor will only see it if they hover over the graphic and a pop up will appear.
What you tend to find is that mis-informed webmasters add multiple instances of the keywords that they are targetting with a view to increasing key word density when the search bots visit the page.
The real purpose of an alt image tag is if the web site graphic doesn't load then the text will appear instead of the graphic, this is particularly important if a visually impaired visitor gets to your site.
My advice would be to keep it simple, use your keyword once and use the tags to present an accurate description of the graphic.
Hidden Text is simply text that visitors to your site cannot see when they visit your webpage(s). Its used for the same reasons as described in the alt tag example. All that is involved is the webmaster adds the text (usually keyword spam) to the page in the same colour as the background and as such it becomes invisible to the human eye but gets picked up by the search engine bots.
Meta Tag Stuffing
Meta Tags are vital parts of the make up of a web page but again abusing them with a view to influencing the search engine bots can cause you problems. Basically the keyword tag is loaded with hundreds, even thousands, of the exact same keyword into the tag. For example, the tagetted keyword is DVD and the meta tag looks like:
< META NAME = "KEYWORDS" CONTENT="DVD, DVDS, DVD, DVDS DVDS DVD SELLER, DVD, DVDS DVD, DVD, DVD, DVDS, DVD, DVDS DVDS DVD SELLER, DVD, DVDS DVD, DVD, DVD, DVDS, DVD, DVDS DVDS DVD SELLER, DVD, DVDS DVD, DVD, DVD, DVDS, DVD, DVDS DVDS DVD SELLER, DVD, DVDS DVD, DVD" >
The important thing to remember is that Google does not use this tag to rank your page due to wide scale abuse so why bother, it is also a pretty rediculous thing to do.
Title Tag Stuffing
The same principle as above but using the title tag, use your keyword once in the title and make it an accurate description of the page and its content, that is sufficient.
If you have to resort to black hat techniques then the set up of your site is wrong and they will eventually lead to the site being panalised. Its a pure waste of effort, they dont work and could kill your site.
Mike - Webmaster and eBay Power Seller at Online Auction Trader
We offer free templates, information and product sourcing to enable you to develop your online auctions into a sustainable, long term income stream.
We also operate a Traders Forum where any advice can be sought on any aspect of Online Trading.
SEO Keyword Research: 13 of the Biggest Mistakes You MUST Avoid Search Engine Journal
SEM vs. SEO vs. PPC Defined: What’s the Difference? Search Engine Journal
The Future of SEO: What SEO & Marketing Pros Need to Understand Search Engine Journal
Three Off-Site Tactics That Seriously Boost SEO Traffic MarketingProfs.com
Here’s how to leverage long-tail keywords for your SEO Search Engine Land
Ongoing Education: Your Secret to SEO Success Search Engine Journal
A 50-Point Audit for Getting Started with Local SEO Search Engine Journal
Basic SEO Tips Any Content Writer Should Know Business 2 Community
Real-Time Insight & Real-Time Action in SEO: How Automation Bridges the Gap Search Engine Journal
What is SEO? businessjournaldaily.com
Trend-Watcher: 6 New Ways to Do SEO in 2020 Business 2 Community
7 Ways to Improve Your Website's SEO Business.com
Google’s Baby Algorithms: How to Think About Them for SEO Search Engine Journal
5 Free Keyword Research Tools for SEO & PPC JumpFly PPC Advertising News
Google Launches New, Animated Video Series About SEO for Beginners Search Engine Journal
Learn How to Make Search Engine Optimization (SEO) Work for You USGlass Metal & Glazing
Let's Untangle the Knotty Mystery of SEO Radio World
SEO best practices support ADA compliance for digital accessibility Search Engine Land
Google’s John Mueller Speaks on SEO for Dark Mode Websites Search Engine Journal
5 SEO Tips to Optimize Your Next Blog Post Business 2 Community
How to find your ideal SEO agency Search Engine Land
GoodFirms Unlocks the Most Trustworthy Digital Marketing and SEO Companies for November 2019 - PRNewswire
GoodFirms Unlocks the Most Trustworthy Digital Marketing and SEO Companies for November 2019 PRNewswire
5 SEO suggestions to market your food truck | Commentary Food Truck Operator
TF-IDF: Can It Really Help Your SEO? Search Engine Journal
Why the University of Arizona changed its abbreviation for SEO Search Engine Land
Google Update November 2019 Search Engine Journal
How to Boost SEO for Coworking Spaces Commercial Property Executive
Scorecard: The New SEO Tool To Help Your Business Get Noticed Women Love Tech
Redefining SEO in the Age of Digital Transformation Destination CRM
Tesla Solar: Is Google SEO the Only Issue? Market Realist
5 Metrics Crucial to SEO Success PR News - For Smart Communicators
Video: Eric Enge on Google advice vs. real-world SEO experience Search Engine Land
For SEO, How Fast Is Fast Enough? Practical Ecommerce
Benchmarking Beyond SEO: What Competitors' Website Traffic Can Reveal Search Engine Journal
The psychology of SEO on Brains Byte Back The Sociable
University of Arizona switches from UA to UArizona for SEO The Associated Press
Pro Rank Tracker Launches Lite Tool Rankitor, with Plans Starting at $5 Search Engine Journal
Screaming Frog releases SEO Spider version 12.0 Search Engine Land
SEO: Google's BERT Update Helps Ecommerce Product Pages Practical Ecommerce
Why Discoverability Needs to Be an SEO Focus with Garrett Mehrguth [PODCAST] - Search Engine Journal
Why Discoverability Needs to Be an SEO Focus with Garrett Mehrguth [PODCAST] Search Engine Journal
Jeopardy: SEO Is Short For Search Engine Roundtable
Brennen Bliss Recognized as Young SEO Professional of the Year at 2019 US Search Awards - Business Wire
Brennen Bliss Recognized as Young SEO Professional of the Year at 2019 US Search Awards Business Wire
Barry Schwartz on Covering SEO News, Productivity & How to Grow a Business [PODCAST] - Search Engine Journal
Barry Schwartz on Covering SEO News, Productivity & How to Grow a Business [PODCAST] Search Engine Journal
How to find cheap & affordable SEO services Business MattersBusiness Matters
Travel SEO: 8 Ways to Build Links & Get Press as a Travel Brand Search Engine Journal
An Introduction to Python for Technical SEO Search Engine Journal
How to Create Content For Terrific Website SEO Business 2 Community
SEO 2020: Top 15 Google Page Ranking Factors hypebot.com
Voice Search SEO: How To (Step-by-Step Guide) Business 2 Community
SEO Link-building for Ecommerce Practical Ecommerce
Baidu SEO: Content Delivery, Speed & Accessibility Search Engine Journal
80 SEO & SEM Statistics That Prove the Power of Search [2019 Update] Business 2 Community
Long Island SEO Company, fishbat, Offers 3 Ways Fast Food Chains Can Profit From Social Media Influencer Promotions - PRNewswire
Long Island SEO Company, fishbat, Offers 3 Ways Fast Food Chains Can Profit From Social Media Influencer Promotions PRNewswire
Could Blogging Boost Your Ecommerce SEO? Practical Ecommerce
5 DIY SEO Tips That Your Small Business Needs Business.com
How Google's BERT SEO Update Will Impact Content and Search PR News - For Smart Communicators
Minok Seo, of Bristow won $152,973 PotomacLocal.com
Google BERT Update – What it Means Search Engine Journal
Struggling with ROI on SEO? Here are five steps to better returns Marketing magazine Australia
11 Tools to Use for Your YouTube SEO Business 2 Community
SEO from Expired Domains - DNW Podcast #258 Domain Name Wire
SEO Specialist job with Creative Circle | 406576 mediabistro.com
Is SEO really beneficial for smaller businesses? Business MattersBusiness Matters
Video: Eric Enge on building and selling his SEO agency Search Engine Land
The Truth About Multiple H1 Tags and SEO Business 2 Community
SEO Analyst job with Creative Circle | 406533 mediabistro.com
Tremendous Growth Report on Search Engine Optimization (SEO) Software Market 2019-2025 with Major Key Player like Moz Pro, WordStream, SpyFu & More - Market Report Gazette
Tremendous Growth Report on Search Engine Optimization (SEO) Software Market 2019-2025 with Major Key Player like Moz Pro, WordStream, SpyFu & More Market Report Gazette
What takes an SEO firm into top ranks? Deadline News
5 Reasons Your Business Needs to Invest in SEO in 2020 Promotion World
Expedia Suffers Major Decline, Blames the Changing SEO Landscape Business Deccan
SEO Testing Service Market Research Report (2019-2025): New Opportunities, Key Trends and Growth Factors | SEO Tester Online, WebDepend, Click Information System - Daily Watch Reports
SEO Testing Service Market Research Report (2019-2025): New Opportunities, Key Trends and Growth Factors | SEO Tester Online, WebDepend, Click Information System Daily Watch Reports
Creative & SEO Copywriter, Penguin General - London The Bookseller
Learn about the Google Search Engine Tools
Think you know everything about searching with Google? Think again. Believe it or not, there are many tools and features available on Google that can be useful for marketing research as well as wasting time.
Even More Tips For Getting A Top 10 Search Engine Ranking!
I have spent some time discussing the 5 different options you have for getting your web site listed in the search engines. Just to make sure that we're all on the same page, let's quickly review?1.
7 Steps to Prepare You for The Local Search Bonanza
At One Time Local Searches were reserved for services like City Guides and Online Yellow Pages. But the BIG 3 (Yahoo, Google and MSN) have all jumped into the Local Search Market.
The Modern Day Search Engine
The first task most netizens do when they log on to the internet is to visit their favorite search engine to find information on various topics. Over the past few years the search engine has evolved to do more than list available websites on an entered subject.
Search Engines The Masters Of The Internet Universe - Part 3
This is part three of the article series and deals with the paid inclusion and organic search results from search engines.We touched on the topic of Kibitzing in the last part, now we will deal with some of the new concepts in search engine submission namely Paid Inclusion and Sponsored Results.
Search Engine Marketing Hype Killing Small Businesses
Think about the first thing you ever heard about "marketing a website" on the web. 99% of the time the first words anyone ever hears are "search engine marketing.
Onpage Optimization: Essential for Effective Offpage Optimization
Onpage optimization is the process by which various elements on an individual web page are structured so that the web page can be found by the search engines for specific keyword(s) or keyword phrases.Onpage optimization will not guarantee any top rating within a search engine, only offpage optimization can offer that guarantee.
Googlebot Wont Go Home
I have 'Googlebot' crawl my site every day like a dispossessed spirit that can't leave.It was not always like this, I would go for a month or more before he came to my site and then would only crawl a few pages and leave again.
Optimze Your Web Site on a Shoe String Budget
Let me start off by saying I'm not a marketing guru or work for a fortune 500 advertising company. I don't even have a marketing background.
Search Engine Spiders Lost Without Guidance - Post This Sign!
The robots.txt file is an exclusion standard required by all web crawlers/robots to tell them what files and directories that you want them to stay OUT of on your site.
10 Steps To Higher Search Engine Positioning
There is perhaps no more level playing field in business than the Internet. It is this fact that has created millionaires from paupers.
SEO - Get Your Site Out of the Google Sandbox Fast!
Is your new site sitting in the infamous Google "sandbox"? There is a way to get it out fast, as well as getting all of your other pages indexed!How?Write an article on your site topic and upload it to your website. You can either put it on your index page, or place a snippet of the content with a link to your new article on your index page.
Beginners - Getting Listed In Search Engines
Once you have your web site complete and ready to be listed you need to take a slow step by step approach to get listed in the search engines. If you do it right the first time and then build on that formula, your profits and your site will benefit in the long run.
Keyword Research And Overture
Many of us who build websites get in the habit of using the Overture "Keyword Suggestion Tool" to do keyword research. It's convenient, and one of the few remaining such tools that is free.
How to REALLY Profit from SEO
I want to give you a few more things to think about as you excel and grow in the craft of search engine marketing. If you are anything like me, you were hooked the first time you really made a difference to someone else's success.
The Great Search Engine War, Where Content is King
When search engines first appeared, they were simple affairs consisting of a relatively basic database containing small amounts of information about websites. The search engine database allowed web-surfers to search for specific words or phrases.
Google Ranking WITHOUT Ever Submitting To Google!
A while back, I read an article that explained how to get a good google rating without ever submitting your site to their submission forms. Like you, I was kind of shocked by this statement so I decided to give it a try.
Ten Steps To A Well Optimized Website - Step 2: Content Creation
Welcome to part two in this search engine optimization series. In part one we covered the importance and tactics for choosing the keywords and keyword phrases that will provide the highest ROI for your optimization efforts.
The Best 7 Steps To Get A Top Google Ranking Guaranteed
Google returns more search results then any other search engine. Clearly if you can get a Top Ranking in Google you will drive highly targeted traffic to your web page.
How Real SEO Analysis Works
If you're serious about SEO, you need to know how to analyze the information you uncover.A decade ago, businesses were wondering whether they need to be part of the Internet.
|home | site map|